IBM Cognos Analytics is named a winner in the 2019 BIG Business Innovation Award
The team behind IBM Cognos Analytics is thrilled to be recognized for their hard work
The IBM Cloud, Data and AI design team is excited to announce that IBM Cognos Analytics has been named a winner in the 2019 BIG Business Innovation Award. This is thrilling news for our team as IBM Cognos Analytics is one of our most multifaceted products, with many designers and teams working on all aspects it. We are honored to have this award showcase this project, and the hard work our team has done on it.
What is IBM Cognos Analytics?
IBM Cognos Analytics is an AI-powered data exploration and presentation tool that enhances the workflow of business users. The tool includes the ability to create compelling visualizations and dashboards, make AI-powered decisions for data analysis, and scale the data analytics process at the level that a business demands.
The AI-powered toolset in IBM Cognos Analytics enhances users’ ability to get the best possible insights from their data. The toolset includes innovations like a natural language based virtual assistant, as well as a data exploration tool that finds relationships within data and suggests data visualizations. These powerful data tools allow business users to get more information from their data and easily pinpoint deeper, underlying trends that may otherwise require a higher level data expert to decipher.
The presentation tools in IBM Cognos Analytics offer complex and visually engaging data visualizations, allowing users to communicate the ideas behind their data in innovative and compelling ways. The software includes tools to create detailed charts and graphs as well as motion graphics, helping to add a narrative element to the way the data is displayed. These unique experiences allow the user to communicate their insights in a more creative way, reduce user interpretation errors, and display the story behind their data rather than just sharing surface level information.
“IBM Cognos Analytics was always a great reporting and dashboarding tool. What made the most recent release such a leap forward was the introduction of predictive analytics, AI and a whole new way of exploring data and discovering patterns and relationships the users didn’t know existed. What I like about it is that Cognos does so much of the heavy lifting when it comes to analytics and leap-frogs you to the answers you need most.” — Anne Stevens, Design Lead
A win for design is a win for business
IBM Cognos Analytics being recognized by a business award shows just how much design can bring value to the world of business. Our team’s focus on high-quality user experiences and user research driven design of this product, demonstrates that design strategy and execution matters for business results. I’m excited to see design continue to have an influence on our software products and see the wider implications this has for our users, customers and partners.
About the BIG Business Innovation Awards
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. These awards are judged by business executives with vast experience and knowledge. The organization’s unique scoring system selectively measures performance across multiple business domains and rewards those companies whose achievements truly stand out.
Congrats to the IBM Cognos Analytics team for all your hard work and accomplishments.
Arin Bhowmick (@arinbhowmick) is Vice President, Design at IBM based in San Francisco, California. The above article is personal and does not necessarily represent IBM’s positions, strategies or opinions.
