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Design Leadership Notebook

Notes on the imminent leading role of design.

What is at the top of the UX pyramid?

What is at the top of the UX pyramid?

If you do a Google search on “UX pyramid”, you get lots and lots of UX pyramids. If you take a closer look, you’ll see that most people…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Jan 10
A new model of the design process

A new model of the design process

My goal for creating this model of the design process is to unite the three levels of design: strategic, tactical and operational.
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Dec 23, 2020
Design is more than problem solving

Design is more than problem solving

Design is problem solving. But it is much more. Design is also making the world more beautiful. Design is also finding the right questions.
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Dec 20, 2020
How To Get To The Top Of The UX Pyramid

How To Get To The Top Of The UX Pyramid

UX design has the potential to change people’s lives. I can change the way we behave, think, see, collaborate, organize ourselves, what we…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Dec 12, 2020
UX Design And My IKIGAI

UX Design And My IKIGAI

What is your superpower? I dunno. We all know this type of workshop ice breakers. What am I good at? What do I love? What does the world…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Dec 11, 2020
7 Reasons Why You Should Stop Trying To Manage Change

7 Reasons Why You Should Stop Trying To Manage Change

Change is something that is not controllable. To call the process of change “change management” implies that it can be controlled, that…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Nov 23, 2020
Design And The Digital Transformation Ladder Model

Design And The Digital Transformation Ladder Model

When it comes to digital transformation, a lot of disciplines need to come together. This is complex. They don’t all seem to come together…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
May 28, 2020
The Designer As A Futurist Model

The Designer As A Futurist Model

An interesting lens to look through when it comes to thinking about the value that designers add is the lens of the futurist.
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
May 16, 2020
The End Of Design Thinking As We Know It

The End Of Design Thinking As We Know It

For years, Stanford has been teaching non designers to think like a designer. They called it design thinking. The term design thinking…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
May 6, 2020
Some Thought On Agile, Scrum, And Design

Some Thought On Agile, Scrum, And Design

Saying Agile doesn’t work is like saying a pencil doesn’t work. Agile is a tool. And the goal of any tool is to enhance human capabilities…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Apr 22, 2020
Design As An Indispensable Service To The World

Design As An Indispensable Service To The World

Design is not an essential service in times of Corona. Health care workers and police and firemen are. But it’s a good time to think about…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Apr 15, 2020
How To Prepare For The Emerging Future Of Design After The Pandemic

How To Prepare For The Emerging Future Of Design After The Pandemic

How do designers and design agencies get out of this Corona crisis stronger than before? What will the future after the Corona crisis look…
Go to the profile of Dennis Hambeukers
Dennis Hambeukers
Apr 15, 2020
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