Building Your Etsy Empire One Listing at a Time

Miroslav Novohradsky
Design Nexus
Published in
3 min readMay 18, 2024

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A simple, high-quality listing is better than no listing at all.

Photo by Rainy Wong on Unsplash

Most people who want to start selling on Etsy take a look at the popular shops and get worried.

They see massive product bundles with hundreds of items!

How can you compete with that as a new seller?

Stop.

Yes, stop, and let me tell you that you don’t need to start huge to make sales on Etsy.

In fact, going too big too fast can hurt your chances of success.

Even popular Etsy sellers started small.

Those shops with giant bundles didn’t launch that way.

All successful Etsy businesses started with just a few basic items.

Then over the years, they slowly added more products one by one based on what customers wanted.

Imagine if you tried opening a diner by putting every type of food on the menu right away — burgers, pizza, sushi, pasta.

That would be confusing for both you and customers.

It’s smarter to start with a small core menu of your best dishes. Then grow from there based on what diners enjoy ordering.

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Miroslav Novohradsky
Design Nexus

Writing about graphic design, digital products, and how to sell them. Psst: Get our free Digital Product Starter Kit - https://bit.ly/4eyCDbo