Choosing a Research “Flavor”: How is Design Research different from Market Research?
featured

Choosing a Research “Flavor”: How is Design Research different from Market Research?

An excerpt from a talk I gave to Communications Research students. Something to help figure out which research you might want to pursue.
Go to the profile of Angela Obias
Angela ObiasMay 18, 2015
Usable isn’t “Beautiful”, and isn’t “Useful”: A handful of usability testing pointers

Usable isn’t “Beautiful”, and isn’t “Useful”: A handful of usability testing pointers

The second part of my talk for Communications Research students, on basic things to understand about usability testing.
Go to the profile of Angela Obias
Angela ObiasMay 25, 2015
3 Watch-Outs when Conducting Fieldwork: A Straight-talking Guide to Design Research

3 Watch-Outs when Conducting Fieldwork: A Straight-talking Guide to Design Research

The first bit of my no-sugarcoating guide on lessons from…the field.
Go to the profile of Angela Obias
Angela ObiasMay 13, 2015
You Don’t Have to Be Afraid of Numbers: 4 Simple Steps for Data Analysis

You Don’t Have to Be Afraid of Numbers: 4 Simple Steps for Data Analysis

A process guide for math-phobes like me
Go to the profile of Angela Obias
Angela ObiasAug 15, 2014
Featured
Go to the profile of Angela Obias
Angela ObiasOct 8, 20133 min read
Read more…
Go to the profile of Angela Obias
Angela ObiasSep 4, 20144 min read
Read more…
About
Data-Driven Design
Data-Driven Design

Stories on learning and conducting research and data analysis for product development. From a market and content researcher who moved to digital product development teams.

More information

Followers
More stories →About Data-Driven Design