Two Wheels, One Goal: SocialRide’s vision of an inclusive society

Celine Beer
Design Thinking for Social Innovation
3 min readFeb 12, 2024

Mobility is seen as a key to freedom — it opens up new opportunities, connects people and broadens our horizons. However, access to mobility is not a matter of course for everyone. In an increasingly fast-paced world, refugees and socially disadvantaged people often fall short of their potential simply because they lack the means for basic freedom of movement. This is the story of SocialRide — an initiative in Munich that shows how a simple idea can have a positive impact on the lives of many people through creativity and social commitment.

The problem. In a society where everyone can afford at least one bicycle, there should be no exceptions — which is why SocialRide wants to give refugees and socially disadvantaged people in Munich the opportunity to provide themselves with mobility. The project addresses a key issue: limited access to mobility, which is often a barrier to social integration and participation for these target groups.

The concept. SocialRide promotes the idea that old bikes can be stylish again. They allow people to refurbish their bikes, charging only for spare parts plus an optional contribution based on the customer’s assessment of the bike or service provided. This contribution helps fund new parts for the bikes given to refugees. The student-led team collects donated bikes and refurbishes them with refugees in their accommodation centers. In addition to working with refugees, SocialRide extends its support and resources to various workshops in social institutions such as youth centers and other bike projects.

The innovation. SocialRide’s unique approach combines environmental responsibility with social engagement. The initiative revives old bicycles through upcycling, reducing the need for new production and conserving resources. SocialRide promotes environmentally friendly transport, reducing CO2 emissions compared to motorized vehicles. Moreover, it also fosters community spirit and social connections as participants work together to repair bicycles. Besides, the concept also provides valuable learning experiences in bicycle maintenance, which may improve career opportunities for those involved, making it a multi-faceted innovative project.

The challenges. SocialRide is currently financed by various grants, but the team dreams that the project will eventually be able to finance itself with its own bicycle workshop. Until then, however, there is still a lot of work to be done to find a suitable location, good partners, and a long-term concept.

Despite the challenges, I think SocialRide is very important and I find it particularly inspiring when you consider that Germany is a country of immigration and that there will soon be even more refugees due to climate change. Giving refugees a good start through work and social integration to enable a peaceful and happy life in the community is therefore essential in my opinion.

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