Marissa Mayer Ain’t No Designer (part 2!)

If you put lipstick on a turd, its still a turd.

I know, we’re all still going on about this. Ya-yawn!

But, firstly, since writing my post this morning: Marissa Mayer Ain’t No Designer (exclamation point), I happened across a blog that so eloquently and succinctly conveys the intricacies of everything that is wrong with the logo and Marissa’s flawed logic, I just had to mention it; (her use of mathematics, her ‘engineering’ mindset, her totally futile Tumblr blog etc.) If you have a spare 10 minutes, do yourself a favour: http://glog.glennf.com/blog/2013/9/6/yahoos-logo-reveals-the-worst-aspects-of-engineering-mindset

Secondly, some dude on here decided to write a response criticising my post, (totally cool, its a free world). But, decided not to make my ‘reply’ responses to him public (not so cool): Marissa knows more than you

So, I have a few more things to rant about on this topic of Yahoo’s shiny new logo:

(No really, it’s fucking shiny. And bevelled. Urgh….)

1.) “Marissa! You got some ‘splainin’ to do!

What’s with the Tumblr ‘explanation’?

A chef doesn’t come out the kitchen to explain where the cow grew up and the tools and techniques he used to cook it while you’re chowing down on your steak. All that matters is the end result…….how it TASTES. And Honey, that logo tastes bad, no matter how much you try to ‘splain’ it.

2.) What’s Math got to do with it?

When my eye looks at that ‘exclamation point’, it doesn’t care that it was tilted by 9 degrees, it just knows that it looks like shit.

3.) That must have been one fun “weekend”!

The blog (written about my blog) criticises me for directly quoting Marissa. Did she not say it was worked on over “one weekend?” Did I (and the countless other journalists and bloggers who’ve spoken about the timeframe) misread her very thorough Tumblr blog? “We spent the majority of Saturday and Sunday designing the logo.”

If it was nutted out over “one weekend”,why tell us about it? Is she trying to show how quick she can churn stuff out? If it was “one weekend”, maybe the product would have benefited from more time spent on it?

Either way, whether they worked one weekend or 10,000 weekends on the damn thing, it still freaking SUCKS.

4.) CEOs should be involved in design. But, only when they are CEOs who can recognise good design and know when to shut-up and listen to their designers who know better.

Nuff said.

5.) But she once “got her team to test 41 shades of blue for Google.”

Ok, so she’s a perfectionist. So what?

I’ll say it again. You can explain something all you want, and you can perfect it all you want. But if, after all the pontificating and process the END PRODUCT is shit, none of that matters.

6.) I’m not hating on Marissa.

Believe me. I’m not. I greatly admire Marissa Mayer. Hell, she’s a shining beacon for women in the ‘sausage fest’ that is the technology industry.

What I am though is disappointed. It’s all just so ‘meh’.

After the exciting acquisitions and all the mystery about where in the world she’ll take the company, this is what she chooses to represent her brave new world with.

A logo that looks like it was a runner-up to the original in 1995.

Here endeth the rant.

Marissa Mayer quotes taken from:http://marissamayr.tumblr.com/post/60336044815/geeking-out-on-the-logo