Designium and Snap Japan Launch a Captivating Collection of Snapchat Lenses

Unique AR lenses specifically catered to the Japanese market

Designium
Designium StoryHub
4 min readAug 9, 2024

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Creative AR Lenses Designed by Designium for Snap Japan

Designium, a leading creative agency specializing in innovative AR lens design, recently collaborated with Snap Inc., specifically Snapchat Japan, to launch a series of captivating lenses tailored specifically for the Japanese market. Esteemed for their unique lens creations, Designium was thrilled to embark on this partnership and bring their imaginative vision to the forefront of the Snapchat experience.

The Snapchat Designium page served as the perfect canvas for Designium to showcase their artistic prowess and creativity. With a wide range of lenses that cater to diverse preferences, Designium engaged users with their intricate designs and engaging animations, captivating audiences and setting a new standard for lens creation.

Snap Japan AR Lens Series Demonstration

Retro Memory Lenses

Two of the standout lenses in our collection are Retro Memory I and Retro Memory II. Transform your photos into timeless treasures with a touch of nostalgia. This lens adds a classic, retro feel to your snapshots, making them stand out in today’s modern world. Each moment captured will exude an old-world charm, giving your photos a vintage masterpiece quality.

Space Cat Lens

With our Space Cat lens, you get to embark on an intergalactic adventure that lets you pose with feline companions in outer space. Transport yourself the stars, and frolic among the kitties as you capture lofty moments that are truly out of this world. Whether you’re exploring the galaxy with your furry friend or simply floating among the stars, this lens brings a whole new level of purrfection to your photos.

Kira Kira Eyes Lens

The Kira Kira Eyes lens has the power to transform your eyes into captivating works of art, making them sparkle and shimmer like radiant jewels. With its magical twinkle, every glance becomes mesmerizing and enchanting. Step into a world where your gaze exudes an irresistible allure, drawing all eyes to your captivating beauty.

Too Small Face Lens

A fun addition to any collection, Too Small Face lens shrinks your head to adorable proportions. Watch your friends marvel at your miniaturized noggin as you strike your best poses. Perfect for adding a touch of whimsy to your snaps and guaranteed to bring smiles all around.

With Yourself Lens

Delve into a world where whimsy meets reality with this charming With Yourself lens that places a miniature version of yourself right on your shoulder. Watch in delight as your tiny doppelgänger perches gracefully, adding a touch of playful whimsy to your selfies.

Throughout this collaboration with Snap Japan, Designium demonstrated their commitment to pushing the boundaries of lens design and delivering captivating experiences that resonate with global audiences. By infusing each lens with creativity, cultural relevance, and interactive elements, Designium succeeded in creating a collection of lenses that not only entertained users but also enriched their Snapchat experience. This collaboration underscores the incredible potential of Snapchat Lenses as a leading trendsetter in marketing, particularly among the younger generation who continually seek fresh, innovative ways to capture and share their daily lives.

Designium Inc.

Specializing in AR, Generative AI and XR development, Designium excels at integrating AR with Visual Positioning Systems (VPS). Since 2023, Designium has adopted Generative AI technology to elevate their projects, earning recognition for their exceptional AR initiatives, including the Niantic Lightship Challenge, the Snap AR x Lenslist AR Asset Hackathon and the 8th Wall Time Capsule Challenge.

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Designium
Designium StoryHub

Award-winning XR Studio specializes in developing VPS experiences. 日本東京科技x設計公司。 基於「讓人們感到開心」的理念,開發結合新科技的數位內容體驗。包含「結合地方文化」、「提供技術服務」、「協助有趣的創作」等。 如需合作相談,請隨時與我們聯繫。