5 basic things to watch out for when you’re designing

“Make it simple, but significant.” — Don Draper, a fictional character on Mad Men

Every time you work on a design you find mistakes and rectify them, making that first copy your draft and maybe even the next 10 tries. Your first try will always be bad, but you keep moving elements around until it settles well with the description you have. Ever wondered why you keep moving things around until it looks pleasant enough?

Multiple things are important to keep in mind when you’re designing, especially when you take up a project from a client. Not only should it look good, but also satisfy your client’s vision.

To make all that seem a little less complicated, here are 5 prominent things to keep in mind while working on your first draft, this way you can save time and persuade your client into liking it better.

1. Color:

One of the most basic and significant features of a design is the color being used or rather the colors. Finding shades that go well together is great, but choosing shades based on requirements is much more stressful.

Example: You can’t make a pink and blue Christmas flyer or a black and gold Chinese new year card. Color codes are very important to concentrate on as a designer.

2. Contrast:

Contrast is a feature that lets you stress the most significant portions of a design. Grabbing the viewer’s attention in an instance to the motive of a design is the work of properly setting a contrast in your design.

3. Clustering and spacing:

Your designs can indeed show what kind of a mindset you’re in. Clustering your designs may work for some projects, but most of the time a very spread out design is what people seek. Just like how you would fill your designs with colors, blank spaces are of significance too. Planning the layout of your design is very well advised, just like every task, creating a plan will help you get through the design with ease and guide you with whether the design needs a spread out layout or a clean layout with blank spaces.

4. Typography:

Typography is the art of arranging written language more legible (clear). This is often confused with alignment, although they are closely associated, they are entirely different topics.

5. Alignment:

This is arranging text or your design on a page making it clutter-free. This is closely associated with avoiding unnecessary clustering in your designs.

Keep designing your soul out and find your niche, but every time you stare at a blank canvas, make sure you remember these 5little things!

Follow me on the LinkedIn