Find Your Vision on Image-Friendly Social Media Platforms
Getting the right brand voice to line up with your intended audience takes time, and some degree of experimentation. For more visual companies, it’s worth considering image-friendly platforms like Tumblr, Instagram and Pinterest. Visual communication dominates the Web, with infographics, videos, slideshows, and gifs, helping to shape a story. Here are three examples of companies are using Tumblr, Instagram, and Pinterest to find not only their voice, but their vision.
Read more on Likeable’s blog: http://www.likeable.com/blog/2013/05/find-your-vision-on-image-friendly-social-media-platforms/