How Facebook Mastered the Illusion That It’s Free

Armed with an arsenal of psychological tools, Facebook makes users think that not pulling out their wallets equates to zero cost.

Pamela Hazelton
Digital Diplomacy
Published in
7 min readApr 30, 2021

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Photo composition by natanaelginting — licensed via Freepik premium

Nothing is free. Not even social media. No matter your platform of choice, social media networks cannot survive without a userbase. Some make great efforts to be…

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Pamela Hazelton
Digital Diplomacy

Avid writer, marketer & business consultant. // Reward yourself a little every day. 🆆🅾🆁🅺 + 🅻🅸🅵🅴 🅱🅰🅻🅰🅽🅲🅴