LEAP 2: Collaborate & Empower

Working collaboratively with a partner, create a 2–5 minute video that enables you to creatively express some important ideas related to the themes and issues explored in this class.

DUE: Sunday, April 11 at 9 PM

Your Content, Purpose and Audience: This is your opportunity to deepen your expertise on a topic that is especially interesting to you. You may choose to inform, persuade and/or entertain on any topic that is directly connected to the course content. You can use any genre or style appropriate for the intended target audience of college-educated adults with an interest in digital and media literacy.

😎 Pro-Tip: Struggling to find an idea? Review the Glossary at the back of the book for one or more concepts of interest that could be fun to dig into.

What’s So Special about the Power of Two? The “power of two” is a stimulant that accelerates creativity! Reach out to a class member to find a partner. When you find your partner, put your names and topic on this Google Doc

Suggested Creative Production Process

  1. Talk together to discover ideas from the course that you might want to learn more about. You and your partner should discuss key ideas from the course experience and consider how you could explore these ideas more deeply through a creative production activity.
  2. Develop an approach to collaboration that works for you. You may want to create a shared Google Doc for your script and use that document to make a list of all the tasks to be completed. Take initiative and use “divide and conquer” so that you each contribute to the work that needs to be done. Document the work that you perform so that you can reflect on your choices and strategy at the end.
  3. Gather more information about your topic of interest as you develop a clear focus for the content of your work. Use research to advance your knowledge. As you read and view, more new ideas will emerge from your research process. You may want to show how some ideas connect to the real world and have significance for your target audience. Learn more about your topic as you consider how to organize and structure the important ideas you want to convey.
  4. Write a script that addresses a target audience of people who have graduated from college. Your animation has an attention-getting opening, and you use narrative or other rhetorical devices to make a point. Imagine that your viewers want to learn something new while being informed and entertained. Your video has a thesis statement or a moral and is 2 -5 minutes in length (about 300–750 spoken words).
  5. Use the power of storytelling.You can use any style or genre of moving image media, but consider the following options in your brainstorming:


Live-action video.

Video montage or remix.


Select a media production tool by experimenting to see which one is best for you. Some easy-to-use examples of digital media production platforms that Renee enjoys can be found on the Create to Learn website.

6. Create your production. Use trial-and-error to solve problems and experience creative breakthroughs. This is the best way to develop your digital literacy competencies — learn by doing!

7. Reflect on the experience. Each member of the collaborative team composes an individual essay reflecting on the highlights and lowlights of the collaboration and the overall learning and creative media production experience. This short written reflection (500–750 words) provides a description of your experience of collaborating and creating media while working under deadline pressure.

8. Upload your video to YouTube. Then embed it on your Medium blog along with your reflective essay. Submit it for publication to the class blog. Then tweet a link using the #COM250 hashtag. NOTE: Both partners must post to their own Medium page and contribute independent reflective esssays.

Criteria for Evaluation

  1. Quality Content. You have composed a 2–5 minute video animation that applies some concepts, ideas or information from the course readings and videos to a topic of special interest. The opinions, information or ideas you showcase are novel and relevant to the target audience.
  2. Quality Form. You have creatively used the power of video to communicate feelings and ideas through the imaginative use of symbols. Evidence of planning, collaboration and other dimensions of the “create to learn” process is evident in your completed work. The work is polished and professional.
  3. Collaboration and Reflection. In creating your work, you have used “the power of two” to generate new insights and ideas, building upon the ideas you have encountered in the course. High quality verbal and visual content is evidence of effective collaboration. Your reflective writing about the delights and challenges of the creative and collaborative experience is authentic and personal.

Details and Advice

Picking a Topic: For this project, it’s generally better to focus in detail on 1–3 very specific and novel ideas. You may choose to present paradoxes and controversies associated with the ideas you select. You may tell a story that embodies a set of big ideas, or show how concepts and ideas connect to your life and the real world. Get inspired by the video animations described in Chapter 13.

😎Pro-Tip: Avoid making very general statements that are already highly familiar to the target audience because this can result in a boring (and not very creative) video.




Students at the University of Rhode Island advance their digital and media literacy competencies in this course taught by Renee Hobbs.

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Renee Hobbs

Renee Hobbs

loves all things media literacy...

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