Jeremy Clarkson’s online presence

Radu Belciu
Digital Society
Published in
3 min readFeb 12, 2017

In this post I will try to analysis the behaviour of Jeremy Clarkson on twitter. I chose this platform because in my opinion this is the heaviest used by him trying to post hourly when he have something interesting to say.

https://twitter.com/JeremyClarkson

He is well known, also on facebook or instagram, because of his presence in UK media from 1988 when he was presenter of Top Gear. This work place made him one of the most important existence in all the motoring industry because of his way of expressing his feeling’s and emotions about this particular subject,presenting cars for all the budgets. The combination of his facial expression and the way of speaking made us to admire him.

I was always interested in what way can he be so efficiency in keeping his connection with all followers even if in online media we cannot see his face or hear his interesting comments on different subjects. His twitter is his chance to speak to the online comunity in his own and innovative way.

Facebook, where he has 819.019, is another good way in with Clarkson is trying to keep his connection’s but mainly this account is used only to promote his new show “The Grand Tour” by Amazon and all sort of derived shows from this one this is a more serious account where his humour tend to never exist.

However it seems that sometimes Jeremy to get on with all the major events that happens in the world, not being keen just on motoring but in his own innovative way making a small joke when he can. This is another way how he is keeping all his followers. Moreover,

A second interesting fact about Jeremy is he is also trying to make a little bit of publicity for his family, more exactly he is trying to produce some publicity for his daughter.For those who don’t know his daughter is a new writer, her first book will be published this year.But even in the family his humour is still present in small portions.

I believe that Jeremy’s success on online media is the fact that he is very funny, by joking on the behalf of everyone, people are talking about him and his actions.But he can get serious at some point as I write above with his daughter this can make a pretty interesting person to follow. The combination of all the feeling that Clarkson can express made him one of the most important presenter in online media from UK.

In conclusion, Jeremy Clarkson have a very interesting way of keeping his followers, we can divide this in 2 main reasons:

  1. His Strange and occurred humour
  2. His ability of expressing all sorts of different and sometimes deep feelings.

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