Ohayo Tea: Manchester’s first themed tea shop featuring fresh fruit infused with high-quality tea.
Ohayo Tea was founded in 2016 and is located in Manchester’s Chinatown. In recent years, milk tea has become more and more popular due to its sweet taste and special combination of tea and fresh milk. However, the more popular it is, the fiercer the competition. More and more businesses are producing milk tea. For example, there are as many as thousands of milk tea shops in Britain. This requires businesses to find a way to find their own advantages in the competition.
Fresh fruit paired with fine tea and constant innovation
Ohayo tea combines fresh fruits such as oranges, grapefruits, and other widely accepted fruits with mellow tea to make fresh fruit tea, which creates a new way of matching and leaves a deep impression on customers. Since then, Ohayo Tea has continued to develop products that customers will remember. Recently, they launched a “Cup of Soul” line: bubble tea with black sugar and bubble tea with fresh purple potato. The combination of purple potatoes with fresh milk and tea can be said to be very novel, although the name is also attractive to many customers.
Compound marketing
Single products have long been obsolete. Ohayo tea combines tea with bread, which can stand out from many brands and gain greater brand attraction in the eyes of more consumers. The materials are rigorously chosen, the dosage is exquisite, and the use of high-quality tea, fresh fruit, secret black sugar pearls, and the daily cheese milk mix are all part of this.What’s more, the store also offers a delivery service, which can be ordered on all major delivery platforms. With professional manual skills, each cup becomes a unique work of art. loved by people of all nationalities, genders, and ages!
Unique logos and slogans appear on social media.
When you arrive at Ohayo Tea’s store, you’ll find a sign with a number that changes depending on the number of followers. People who just arrived at the store were fascinated by it and wanted to see if the numbers on the sign would change after following Instagram. As a result, more and more people are attracted to it, and the ads and tweets can be followed by more and more people.
Thousands of followers follow Facebook, Twitter, YouTube, and Instagram. “Drink it! Don’t ask why! It is the slogan of Ohayo Tea. After seeing it, many customers will want to try it. Is milk tea really as good as the slogan suggests? The result is a product of the same quality as her slogan: “Please try our milk tea; try it and you’ll love it.”
What next?
Although attractive products and excellent quality are a large part of their success, But the environment at ohayo tea still needs improvement. With heavy customer traffic, ohayo’s store has only four tables for eight people, making it very crowded. Some customers with small children are often tired and have no place to rest and wait. And only one place for people to order, so want to order a cup of milk tea often need to queue for a long time, so again good milk tea, if you want to queue for several hours will not have the patience to taste.
