Sean Combs is Diddy, Puff Daddy and Brother Love
With a net worth of almost a billion dollars and an impressive 28million followers on both Instagram and twitter combined Sean ‘Diddy’ Combs is a serial entrepreneur, rapper, record producer and a self-proclaimed lifestyle coach. Over the span of his 25-year career, Diddy has had multiple name changes, from Puffy to P Diddy and now Brother love. As his names evolve so does he, continuously pushing boundaries in all aspects of his life. Diddy successfully uses social media to engage with his fans by using his voice to motivate people, promote his businesses and most importantly spread love.
Puff Daddy the Bad Boy
Since the beginning of his Bad Boy Record era in 1993 Puff has been known to be the life and soul of the party. From throwing the best launch parties to his legendary annual White 4th of July Parties, Puffy lives up to his Bad Boy title. Puff Daddy uses his Instagram to sell his lifestyle posting pictures of his luxurious lifestyle and extravagant parties. Through this he has become a social media influencer and is a brand in himself.
Sean Combs the Serial Entrepreneur
Diddy transformed himself from being just a multi award winning recording artist and producer to becoming a serial entrepreneur. Diddy is the owner of Bad Boy Records, one of the most successful record labels in the world. Sean Combs the mogul is majority shareholder of Revolt TV a television network and Aquahydrate a beverage company. Additionally, Cîroc Vodka is partly owned by Diddy. Diddy uses his social media platforms mainly to promote his brands. Constantly posting videos and images of him and his famous friends such as DJ Khaled drinking Cîroc thus creating brand awareness and effectively marketing the brand.
Brother Love the Life Coach
As a self-proclaimed motivational speaker and lifestyle coach, Brother Love has made it his mission to spread words of wisdom to the masses daily, with frequent posts dedicated to encouraging, motivating and advising people. Diddy engages his audience through his videos and posts where he is directly urging people to go forth and do something positive.
#BlackExcellence Diddy
As a black man in America, Diddy is aware of the adversity faced by the black community and uses his social media as a platform for activism. P Diddy is very vocal on #BlackLivesMatter related issues. He is never afraid to take a stand on social or political issues, for example standing with Colin Kaepernick. Furthermore, Diddy preaches about black love, supporting black owned businesses and calls out society for the lack of black CEO’s and lack of investment in black enterprises. Diddy is always promoting albums and achievements of his fellow musicians as well as endorsing black political aspirants.
All in all, Diddy’s main aim and purpose on social media is to spread Love and market all his business ventures. He continues to be a source of light to the whole online community, spreading positivity and good vibes.
