More than 1,000 Advertisers Have Joined the Facebook Boycott

Paul Dughi
Stronger Content
Published in
3 min readJul 16, 2020

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More than a thousand advertisers have now stopped spending on Facebook. Those behind the efforts say Facebook hasn’t made a commitment to changing anything.

Jonathon Greenblatt with the Anti-Defamation League, along with leaders of other civil rights groups (NAACP, Color of Change, Free Press), organized the Stop Hate for Profit campaign to hold Facebook accountable. “Mark Zuckerberg has really elevated freedom of expression above all else. But I think that we need to realize that hateful words can have harmful results,” Greenblatt told Vox.

He recounts a troubling conversation with Zuckerberg after the movement picked up steam. They had provided a list of actions that could Facebook deal with the issues. During a call, however, things didn’t come together the way the ADL had hoped.

“…we expected we were going to review the recommendations and talk about their implementation, strategy — what they would do and when they would do it.,” he said. “But we didn’t get any of that. There was no concrete conversation. There was no review of milestones. There was no proposal of time frame. There was…

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