Facebook Ads Retargeting

What it is, how to do it, and types of retargeting to increase sales

Mike Ivars
Growth Ads
Published in
7 min readNov 23, 2021

--

What is retargeting?

In digital marketing, retargeting consists of creating personalized ads focused on an audience that has already visited a specific website. This is one of the practices most used today by companies to find new potential clients, increase engagement and improve…

--

--