Ditto December 2023 Media Recap

Sam Shillet
Ditto PR’s TrendComms
2 min readJan 17, 2024

Ditto PR had another big month in December and a big year in 2023! Ditto delivered in December with top-tier coverage, broadcast appearances, and connections with top reporters. The firm secured 23 media hits for clients in December, with major live broadcast appearances on Bloomberg TV, Fox Business’s Cavuto, and CNBC Crypto World, as well as features in Rolling Stone, Fox Business, and CNBC. We also secured coverage and interviews for clients with trade publications like Inside Higher Ed, Blockworks, Benzinga, and Kitco.

The Ditto team spent part of December in Los Angeles planning for 2024, followed by some well-deserved time off between Christmas and New Year’s. The team is ready to kill it!

Finance and Professional Services

Business and Financial Media

The Cardless team rounded off the month in style with Michael Spelfogel getting a holiday spending feature on Bloomberg TV.

The Mercer team continued building momentum with Ravin Jesuthasan featured in HR Brew discussing AI and L&D.

Direxion’s Ed Egilinsky, head of sales and distribution and alternatives, was featured on CNBC discussing all things ETFs, while their survey on active traders received coverage in Benzinga and ETF.com.

Trades

Our insurance accounts like Argo Group and Canopius continue to get coverage in top trade outlets for news announcements and more. Ditto secured coverage for Argo’s new Casualty head, David Corry, and his 2024 outlook in AM Best.

Artificial Intelligence

Mainstream

Limewire came to Ditto for help launching its AI Music Studio, and we delivered. With Rolling Stone declaring “Limewire is Back” in its full-length feature to Fox Business interviewing COO Marcus Feistl on Cavuto with an additional piece on the site’s main page, it’s safe to say that Ditto hit it out of the park. We didn’t stop there as we secured scores of hits in trades as well, including Blockworks, Metaverse Post, Music Business Worldwide, Digital Music News, and Hot Press.

Alchemie secured a much-deserved feature-length piece in Inside Higher Ed.

AI client Vital’s founder David Gull received coverage in Cointelegraph discussing Gemini AI.

Crypto and Web3

Broadcast

With Ditto’s support, Bitstamp’s US CEO Bobby Zagotta has become a regular on CNBC. This time, he joined to discuss FTX, 2023, and his 2024 outlook.

Business and Financial Media

Trades

Bakkt CEO Gavin Michael and Bitstamp CEO Bobby Zagotta’s commentary appeared in Benzinga, while Bakkt’s Chief Product Officer Dan O’Prey was featured in Kitco.

The Wormhole team secured commentary in Money Control on 2024 predictions.

Eco’s Andy Bromberg received coverage in Kitco and Benzinga on his 2024 outlook.

Work with Ditto!

Ditto is preparing for a big 2024! If you’re interested in generating this type of awareness for your company, reach out to us at Dittopr.co.

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Sam Shillet
Ditto PR’s TrendComms

Account Executive at Ditto PR. Queens born & bred. Wesleyan alum.