Ditto January 2024 Media Recap
Ditto PR kicked things off in a big way in the new year! The team delivered top-tier coverage, broadcast appearances, and connections with top reporters for its clients. The firm secured 51 media hits for clients in January, with four major live broadcast appearances on Bloomberg TV, CNBC Crypto World (twice), and Nasdaq TV as well as features in Fortune, Forbes, CNBC, and more. We also secured coverage and interviews for clients with trade publications like TD Ameritrade, Benzinga, Cointelegraph, and CoinDesk.
Crypto and Web3
Broadcast
Ditto had a big month in crypto, starting off with Bitstamp’s US CEO Bobby Zagotta getting feature coverage on CNBC’s Crypto World discussing 2024, The Halving, ETFs and more.
Beam CEO Andy Bromberg appeared on CNBC and Bloomberg TV to discuss his thoughts on the space, ETFs, and the company’s acquisition of Join.
Business and Financial Media
Mainstream
Beam had major news to announce in January around its acquisition of Join, which Fortune covered exclusively and in-depth.
Trades
Bobby Zagotta also went on the Crypto News Podcast to discuss ETFs and The Halving some more. His timely commentary was featured in Daily Hodl, Kitco and The Defiant.
Bakkt’s Chief Product Officer, Dan O’Prey also appeared on Crypto News Podcast discussing a litany of topics including the Bitcoin ETF. CEO Gavin Michael’s commentary got picked up in MarketWatch, Crowdfund Insider, and The Defiant.
Wormhole got major positive coverage in CoinDesk for aligning with Axelar to support Lido while the protocol was also featured in Cointelegraph, Benzinga, and DL News, with Dan Reecer’s commentary prominently featured.
New Ditto client, CoreDAO, got coverage for their Core Africa Innovation Fund launch in outlets including CoinDesk and Bitcoin.com.
Beam’s acquisition news was also picked up by Cointelegraph, Crypto News, Blockworks, crypto.news, and Crowdfund Insider. Meanwhile, Andy’s commentary on ETFs got coverage in Kitco and Crowdfund Insider.
Our very own Anouk Morin was also quoted in Kitco discussing the PR ramifications of Bitcoin ETFs.
Finance and Professional Services
Business and Financial Media
The Mercer team continued building major wins with Olaolu Aganga featured on live TV, going on CNBC’s Closing Bell to discuss China and Mercer’s 2024 playbook.
Cardless’s latest card, TAP Air Portugal and its rewards offerings were also featured in Forbes Advisor
Direxion’s Ed Egilinsky went on Schwab Network to dive deep into Bitcoin spot ETFs.
Trades
Our insurance accounts like Argo Group and Canopius continue to get coverage in top trade outlets for news announcements such as Canopius Group appointing Uwe Schoberth as Head of Distribution which was picked up by Reinsurance News, Insurance Insider, Intelligent Insurer, Insurance Day, the Royal Gazette, Bermuda RE + ILS and Insurance Journal. Ditto secured coverage for Argo’s new Casualty head, David Corry, on the NY tri-state area’s flooding and the need for flood insurance in Insurance Business.
Direxion’s Ed Egilinsky also received coverage in Ignites on compliance.
Artificial Intelligence
Trades
New Ditto client Upshot’s CEO Nick Emmons received TV coverage on Nasdaq TV discussing the future of AI across industries alongside Vital’s CEO Matt Monday and our very own Anouk Morin.
Upshot also got feature coverage in CoinDesk for their latest RoboNet launch as well as commentary coverage on the state of AI in Kitco and Crypto News.
Work with Ditto!
Ditto is preparing for a big 2024! If you’re interested in generating this type of awareness for your company, reach out to us at Dittopr.co.
