DE-RISKing NPD

Sree Lakshmi
@DivumCorp
Published in
1 min readAug 8, 2018

New product development (NPD) is the process of bringing a new product to the marketplace. Any business may need to engage in this process due to constant changes in consumer preferences, increasing competition and advances in technology or maybe, to capitalise on a new opportunity all together!

NPDs are exposed to high Technology, Management and Market risks, therefore it is critical that they must be managed as an integrated process that acknowledges tradeoffs between key measures of success such as customer satisfaction, time-to-market and development cost efficiency.

@DivumCorp we de-risk NPD through our strong design & technology expertise, following NPD friendly development process, bringing in right set of industry partners and last but not least from our own product development experiences.

A Innovation Friendly Development Process should include, as in our case;

A unique “satellite” team model to balance between innovation and execution. Satellite team is a dedicated team working on measurable sprints as directed by Centre of Excellence (CoE) team, who work closely with clients to translate the agile requirements into sprint plans.

A rigorous boot-camp training to groom in-house talents. Strong 6–8 weeks program to all the new-hires to ramp up on the technology stacks, software development process and get exposed to company culture.

Capturing all the learnings from the previous projects in the form of best practices. Best practices are later converted into re-usable dev modules and checklist for various stages within SDLC.

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