Great Content Designers Are Personal Branding Gold
You are up against 3 billion social users, how do you stand out from the crowd?
Social media has been on it’s way up for over a decade. Every platform is a marketing and sales dream, companies big and small have migrated online while the audience has moved in and made themselves at home. As a result, the personal branding industry and the economy around it have hit an exponential stride. In this dogfight for social attention we all want the loyalty and engagement from our demographic. Unfortunately you are up against 3 billion people, so how do you stand out from the crowd? This is where great content designers come in to answer the call of the NWO.
A great content designer will build you a cohesive branding strategy, that suits your style and fits your industry. This way all of your social profiles pair nicely together, and all of your posts will have a similar shade, tone or feel.
A great content designer knows the value of utilizing every social platforms, and that context is actually king, so content needs to be curated differently for every outlet.
A great content designer knows which photos to use and what typeface suits your brand. They will add the right amount of creativity to your content and edit your material so that it stands out from the amateur crowd. With a great content designer on board your stuff will look professional, consistent and connect with your brand.
A great content designer will tell a story with your content and build your brand with structure, instead of sporadically promoting and selling out of sequence.
A great content designer understands nuance and the soft sell. They get the idea of using creativity to catch the eye of the viewer rather than throwing it in their face, and they know that you need to build a brand first before asking for sales.
A great content designer will build your brand twice as fast as you can. They are your golden ticket into the chocolate factory, so before you think this game is easy peeze and you can lone wolf it to the top, reconsider, save a few dollars, spend it on good help and you will win much faster.
If you’re lucky enough to find one who can do all of this — design your brand strategy, write with personality, record video and take photos like a boss, edit content like Scorcese and build all of your platforms like a castle with a moat — please send them my way. As an entrepreneur I value my people more than anything else, if a great content designer can build an audience twice as fast as us, I would like to pay them what their worth.
