New client alert: The League Against Cruel Sports

We’re buzzing about this one.

The League Against Cruel Sports, Britain’s leading charity that works to stop animals being persecuted, abused and killed for sport, has selected Don’t Cry Wolf to help with branding and communications.

We will be working closely with the organisation to develop and execute audience research and then help shape the findings into a workable strategy. All in the name of improving the way The League Against Cruel Sports communicates with its audiences.

Together, we’ll be coordinating and managing focus groups as well as undertaking some broader market research and then turning the results into some actions and activity.

By saying we work with The League Against Cruel Sports, have we made a statement about what Don’t Cry Wolf supports and what it doesn’t?

We certainly hope so.

The incredible work The League Against Cruel Sports is doing, both as an organisation as well as through its supporters, is something we’re very proud to be a part of and contribute to.

Some of its recent work has shed a light on the horrors of dog fighting and kept the repeal of the hunting ban at bay.

You can find more information about The League Against Cruel Sports here.