SUPER MILK
In 2012, Thailand meet the passionate product farm owner that really believe in “goodness”.
We produce high quality milk from our super farm (open farm, happy cow made super milk) to served Thailand’s Big Milk Brand for long time ago. — Super MAM
Big farm need to produce stable quality milk to served they customer, so they have to re-produce these milk. But we believe in “Fresh from farm”. And that is core-concept of Super Milk.
As a design consultant we start develop this brand from “believe”.
So we find the minimal way to express this product concept to customer, the really Fresh Super Milk from the Super Farm. And after a while of sketch and design prototyping, we finally decide to use “Cow Udder” that everyone know to express the product concept as well.
With this idea we can represent product concept very well, so we add quality touch-up with friendly cow seal and hang tag to educate how we different.
With this concept we can design logo from cow pattern as well, and with a friendly typeface to make this brand simple and friendly.
Finally packaging was list in G-MARK Awards 2014, and also in top 100 in DE-MARK Award in 2013.