Privacy in Advertising Pt. 1

Elisia Schrauth
Jan 20 · 6 min read

iOS 14: The Beginning of the End

OVERVIEW:

For the past several months, industry articles have been warning us about the imminent iOS 14 update and how this will change the way advertisers target audiences. Facebook has pushed this topic to the forefront with their recent all-out attack on Apple, proclaiming that they are standing up for small businesses. So what exactly is going on here, and how will this impact the current advertising landscape?

SMALL BUSINESSES

📸 by Mike Petrucci

CONSUMERS

📸 by Matthew Henry

ADVERTISERS

📸 by Miikka Luotio
  • Android Apps
  • Desktop Web
  • OTT
  • Search
  • Digital Video

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