Storytelling for Startups

Engaging Customers, Employees, and Investors with Stories

Charles LaCalle
Oct 6, 2016 · 9 min read

“People often make the mistake of thinking that there’s a huge difference between storytelling for entertainment and storytelling for business.” —Jenn Maer, Omada Health

Elements of a Great Startup Stories (IE How to Make People Care)

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Examples of Great Storytelling

So, how do you prepare and improve?

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Dreamit

Dreamit is a venture fund and growth-focused accelerator…

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