Design glossary

During last weeks, some of you are asking us for some basics concepts around UX, design vocabulary and some ways to understand this “language”. At .dsgnrs. we think that one of the most importants parts of design is make design “understandable” so, why not make a glossary in which everybody could understand better our common words? Let’s try!

As it impossible to clarify everything on one post, we will do in parts. But our start point:

Design Thinking

Design thinking can be described as a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.

User Experience

Encompasses all aspects of the end-user’s interaction with the company, its services, and its products. As an example, consider a website with movie reviews. Even if the User Interface for finding a film is perfect, the UX will be poor for a user who wants information about a small independent release if the underlying database only contains movies from the major studios.

Usability

It is a quality attribute of the UI, covering whether the system is easy to learn, efficient to use, pleasant, and so forth. User experience is an even broader concept.

User Research

Focuses on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies.

Service Design

The practice of designing a product according to the needs of users, so that the service is user-friendly, competitive and relevant to the users.

Well, these are some terms we consider basics but stay tuned because we will explain more on the following weeks. Any term you want us to define? Do you have any doubt about these?