The first cryptocurrency popularizing blockchain tech, “PlusCoin” is an executioner of the customary loyalty and client recruiting systems.

DSPlus
@PlusCoin.io
Published in
5 min readOct 10, 2017

There is a new cryptocurrency announced and introduced to ICO every day, but neither Bitcoin, nor Litecoin reaches or will reach an ordinary citizen. The information field related to cryptocurrencies is so distorted and filled with laymen that common people cannot understand the practical use of it.

The fast-growing DSPlus startup challenges the the current situation. Now the company is working with more than 1500 partners daily, attracting new customers. It is worth pointing out that among our partners there are not only small and medium business representatives, but also large world companies such as Alibaba group, KFC, McDonalds, X5 Retail Group, BurgerKing.

The creators of PlusCoin cryptocurrency (DSPlus) motivate users to continue spending money on the partners’ goods and services again and again. The profitable and simple lead generator attracts users with constant considerable discounts and PlusCoin bonuses, which the users receive due to the App. PlusCoin can be compared to bonus points charged bay various loyalty systems. The problem of other loyalty systems is that in most cases they are not applicable by other counterparties, and their so-called benefits in the form of clients retention is rather doubtful as the most of users don’t expressed a strong interest in the system any more, there are constant problems with data carriers of these bonuses. I think, each of us has collected a rather huge pile of cards from various shops.

The DSPlus app is a system, which provides people with discounts by almost every partner or just rewards for visiting this or that partner.

Now PlusCoin can be exchanged for a possibility of participation in a draw, in which there is a chance to win valuable gadgets or even a brand new BMW. In the future real goods and services of the DSPlus’ partners will be possible to buy in the PlusCoin app, both directly in the partner’s shops, and through Market Place. The agreements with more than 700 companies on willingness to accept payments for their goods and services in PlusCoin are already reached. A Peer-to-Peer platform will be created by analogy with Ebay. Any user there will be able to sell things for PlusCoin. And the presence of blockchain in structure will exclude fraud.

Tools for promotion and loyalty maintenance:

The first tool will be the counterparties’ possibility to determine the payment amount for a new customer on their own, thereby defining the budget of a promotional campaign. Another important aspect, which should be emphasized, is that the counterparty pays only for an actually attracted customer. It is similar to the Google AdWords principle, but the money will be written off not in case of a simple visiting a company or an online store, but for a fact of a committed purchase from this counterparty.

The second tool will be the possibility of partners of the first order to place goods in the marketplace and independently set the coefficient increasing profitability of the sold goods or services from the Market Place. Let’s say the product in real life cost $100, the company places it in the Market Place and sets the raising coefficient 1,6 (let’s say, for an example, that one PlusCoin is equal to one dollar). Thereby it sells the product for 160 PluScoin ($160) and as a result the company can use the received PluScoin for operating costs of the first tool, or withdraw them via exchangers in fiat and get profit.

The third tool will be a tool allowing various producing companies to make a “surgical srikes” and focus on the buyers. We’ll call it a “cryptobonus”.

Let’s consider an example.

For an example, there are the Coca-Cola and Pepsi companies. The DSPlus signs a contract with Pepsi to place a so-called “cryptobonus” under the caps and print QR-codes for downloading the DSPlus mobile app.

The company could return for each new attracted user a part of PlusCoin amount spent for advertizing. On a personal note, when seeing a bottle of Pepsi with PlusCoin awarded I (as a customer) would download the app and buy a bottle of Pepsi.

Pre-ICO PlusCoin finished with result of 245 000 USD.

Pre-SALE took place from 04.08.2017 till 15.08.2017. DSPlus project initiated the advance sale of First PlusCoin token. (1 First PlusCoin token = 3300 PLC — PlusCoin).

During the initial stage First PlusCoin token was sold at the price of 5 USD.

I would like to commend the DSPlus team.

The team answers any questions of investors rather quickly, working almost 24/7.

There was also a successful adjustment to assessed PlusCoins due to the appreciation of Etherium, which, in my opinion, is a merit action for their part.

The ICO of this project starts already on September 10.

During the ICO “First PlusCoinToken” can be purchased for:

  • Bitcoin,
  • LiteCoin,
  • DASH,
  • Etherium,
  • TIME,
  • etc.

The whole ICO it is divided into 3 phases:

In the first phase (the first 20 days or 3 000 000 token + 400 000 Bounty) of the ICO “First PlusCoin Token” will be sold at the price of $10 per 1 token.

In the second phase (20 days or 3 000 000 token + 300 000 Bounty) of the ICO “First PlusCoinToken” First PlusCoinToken will be sold at the price of $11,5 per 1 token.

In the third phase (the last 20 days or 3 000 000 token + 300 000 Bounty) of the ICO “First PlusCoin Token” First PlusCoinToken will be sold at the price of $13 per 1 token.

The total number of First PlusCoin Token issued during the ICO is limited to 9 000 000 token + 1 000 000 bounty.

ALLOCATION of Bounty between ICO participants

The Bounty with a total amount of 1 000 000 First PlusCoin Token is distributed as follows:

  • for purchase of 100–299 First PlusCoin Token +2% added to the purchase volume;
  • for purchase of 300–499 First PlusCoin Token +4% added to the purchase volume;
  • for purchase of 500–699 First PlusCoin Token +6% added to the purchase volume;
  • for purchase of 700–999 First PlusCoin Token +8%% added to the purchase volume;
  • for purchase of 1000 First PlusCoin Token +10% added to the purchase volume.

The advisor of PlusCoin project is Sergey Sergienko, a co-founder and CEO of chronobank.io project as well as the SONM project adviser.

In the nearest future two more famous advisers will be involved in the team.

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DSPlus
@PlusCoin.io

A decentralized, Blockchain-based mobile marketing platform that uses PlusCoin, new independent crypto currency.