Ways To Raise Your AOV To Meet Your Q1 Goals

George Leyva
DTC Daily Digest
Published in
2 min readMar 19, 2024

With Q1 drawing to a close, it’s crunch time to boost those sales figures. Wondering how? Elevating your Average Order Value (AOV) could be the game-changer you need. Here are five straightforward yet impactful strategies to increase your AOV, complete with some Shopify app gems to streamline the process.

  • Bundle and Save: Curate bundle deals that offer collective products at a discount. Make these combos irresistibly logical. Highlight the savings prominently, just like Vital Proteins does, letting customers see the value upfront in their product descriptions and pricing.
[Blume’s progress bar on checkout page]
  • Shipping Threshold Magic: Nudge customers to bump up their cart value by adjusting the free shipping threshold. Incorporate a progress bar at checkout to visually encourage that extra add-on. Blume’s checkout process is a stellar example, gamifying the shopping experience and nudging customers closer to that free shipping goal.
  • Master the Art of Upsell and Cross-sell: Enhance the checkout journey with product recommendations or follow up with tempting offers in email flows. Partnering for cross-selling can also broaden your market reach. Tools like Disco are perfect for placing your products in the path of eager shoppers through timely ads.
[Em Cosmetics BOGO sale mailer]

Flash Those Limited-Time Offers: Create urgency with BOGO deals or irresistible gifts with purchase (GWP). Flash sales are not just exciting; they’re incredibly effective. Simplify setting up these promos with apps like BOGOS.io.

  • Get Personal with Recommendations: Tailor your offerings to match customer preferences. For instance, Function of Beauty nails this with their customized hair quiz, marrying personalization with effective email retargeting strategies.

Ready to take these strategies for a spin on your ecommerce platform? Dive in and watch your AOV soar.

Your success stories are what we live for. Share how these tactics have transformed your AOV metrics!

#EcommerceStrategies #AOVBoost #ShopifyApps #Q1Goals #RetailInnovation

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George Leyva
DTC Daily Digest

CEO of Domin8 Commerce | Marketing Leader | Fueling Scalable Growth & Performance in DTC and CPG