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Why should you operate more than one wine club?
Wine clubs are part of the Direct to Consumer (DtC) trend. They allow the winemaker to send large amounts of wine to a selected group of…
Benoit des Ligneris
Dec 10, 2019
Why you should update your wine club policies now!
Why you should update your wine club policies now!
Reviewing an existing or creating a new wine club is an important operation, but, when you run a real-world winery, it is often not a…
Benoit des Ligneris
Sep 13, 2016
Value chain in the wine Industry
Value chain in the wine Industry
Wine is a complicated industry with a large and complex value chain and many partners, such as winemakers, agents, wholesalers…
Benoit des Ligneris
Aug 16, 2016
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How to start a wine club
How to start a wine club
How to start a wine club
Benoit des Ligneris
Mar 22, 2016
Women in wine — The Oddities
Women in wine — The Oddities
In December 2015, several women were awarded for their outstanding contribution to the Australian wine industry. Surprisingly, the 2015…
Ben Ratelade
Feb 22, 2016
What Direct To Consumer represents for genuine wine makers
What Direct To Consumer represents for genuine wine makers
Direct To Consumer (DTC) is a major trend worldwide.
Benoit des Ligneris
Jan 25, 2016
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