Member-only story
How Can Nonprofits Thrive in Uncertain Markets? 4 Game-Changing Fundraising Tips
What’s the Smartest Way for Nonprofits to Navigate Economic Volatility? 4 Proven Strategies
Markets wobble, people worry, and nonprofits often feel the pinch first. It’s like watching storm clouds roll in — you know something’s coming, but you’re not sure how bad it’ll get. So, what do you do? Sit tight and hope for the best? No way. You adapt, you prepare, and you keep moving forward.
Here’s the thing: economic uncertainty doesn’t mean the end of giving. It just means the rules of the game shift. Let’s break this down into four simple ideas to help nonprofits keep their fundraising strong, even when markets are shaky.
Giving Doesn’t Stop; It Shifts
Think back to past recessions. Did people stop donating altogether? Nope. They just changed how they gave. Big donors often stepped up, while smaller ones took a step back. Right now, we’re seeing something similar. Sure, traditional investments might be down, but crypto portfolios? Many still hold solid gains — sometimes double or even triple digits.
Why this matters: Donors aren’t disappearing; they’re recalibrating. Crypto donors, in particular, are values-driven and want to see…
