Ear Worthy
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Ear Worthy

The Battle In Podcast Advertising: Is There Room For Big And Small?

smartphone with earbuds
Photo by Firmbee.com on Unsplash

In a recent article in The Verge, writer Ashley Carman focuses on the recent emergence of large brands in the podcast advertising space, which has made life more complicated for the smaller direct response advertisers who were the early pioneers in the industry.

This important discussion about the future of podcasting isn’t exactly an MMA cage…

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Frank Racioppi

Frank Racioppi

I am a South Jersey-based writer who manages Podcast Reports on Blogger and have a book available on Amazon about podcasts and podcasting called “Ear Worthy.”