Release — “You and the Beanstalk” co-produced by Earplay and WBUR

Published in
3 min readApr 25, 2018


Earplay releases first interactive audio story for Kids, exclusive to Amazon Alexa on new Echo Dot Kids Edition or with FreeTime Unlimited subscription

Boston, MA — April 25, 2018 — Earplay and WBUR, Boston’s NPR News Station, have co-produced You and the Beanstalk, an interactive audio story for kids ages 6–12. The new Alexa skill for Kids releases May 9th, 2018 available to owners of the new Echo Dot Kids Edition or FreeTime Unlimited subscribers with an Alexa-enabled device.

You and the Beanstalk is a whimsical interactive version of the classic fairy tale about a cow, a giant, and an imaginative child whose magic beans start an unexpected adventure. It includes hallmark Earplay features: dramatic character interactions, multiple story outcomes, and high-quality voice acting, sound effects, and music. The story and design by Earplay (Dave Grossman, Eddy Webb) was produced in collaboration with the creators of Circle Round, the leading storytelling podcast for children by WBUR, Rebecca Sheir (narration, direction), Eric Shimelonis (sound design, music), and Jessica Alpert. With distribution through the new Echo Dot Kids Edition and FreeTime Unlimited on Alexa, children will love to “climb the beanstalk” as the main character in an immersive, voice-first adventure to find Mom’s birthday present above the clouds.

As a platform, Earplay provides interactive audio experiences to a variety of audiences with a commitment to age-appropriate content.

“For the first Earplay experience for Kids, we sought the perfect opportunity to work with both the leading voice service and a trusted audio brand like WBUR, whose expertise in children’s storytelling and entertainment has achieved national recognition”, says Jon Myers, CEO of Earplay. “We are proud to be invited to work with Amazon on cutting-edge kids-focused content, now and in the future.” Amazon Alexa announced the launch of the Echo Dot Kids edition on May 9, 2018, will include the release of carefully curated Alexa skills for kids to play.

You and the Beanstalk is the result of a first-time collaboration between Boston startup Earplay and WBUR, Boston’s NPR news station.

“At WBUR, we continue to seek out new channels to bring our award-winning programs to listeners where they are getting their audio content,” says Jessica Alpert, managing producer of program development at WBUR and executive producer of Circle Round. “We view Earplay’s cutting edge technology and interactive audio services as leading an exciting new medium that mixes podcast-style storytelling with a more immersive voice experience. We are excited to co-produce this interactive adventure for children to encourage them to use their imaginations with the help of a highly engaging audio platform.”

Earplay Press Kit:


About Earplay

Earplay is stories you play with your voice, featuring high-quality voice acting, sound effects, and music, in an immersive new storytelling medium where you become part of the story, interacting with characters and affecting outcomes by making choices with your voice. Founded in 2013 with the release of the first voice-operated interactive audio drama, Earplay is a proven leader in voice-first entertainment with its proprietary platform technology for the creation and distribution of interactive audio content. Earplay regularly collaborates with Amazon Alexa and nationally recognized brands and partners. Earplay released the exclusive Alexa skills Mr. Robot Daily Five/Nine with USA Network and the Ultimate HISTORY Quiz with A+E Networks, which launched one-time voice purchasing for the Alexa voice service.

About WBUR

On your radio, laptop, phone or tablet, WBUR is a leading source of news, information, analysis and sophisticated entertainment. WBUR is Boston’s NPR News Station and the home of On Point, Here & Now, Only A Game and Car Talk, reaching millions of listeners each week on NPR stations across the country. The WBUR iLab is a Top 10 national podcast producer (Podtrac, Dec. 2017) with audience favorites including Modern Love: The Podcast, Dear Sugars, Endless Thread, Circle Round and Kind World.

Press Contacts:

Mary Alice McMorrow, Earplay,

Maria Kucinski, WBUR,

Originally published at Earplay.