21 free online tools you should be using in 2018

Michael Messina
Earthbased Media
Published in
3 min readAug 6, 2018

In 2018, you can manage almost any aspect of your business online thanks to the Internet, and many of the best tools are free!

There are thousands of different free and paid online tools available to help you run your business, and I’ve compiled some of our Earthbased favorites below. I’ve divided the tools into categories so you can determine which are most relevant to you and your business needs.

Feel free to leave any of your favorite tools in the comments!

Free stock photo and video

High-quality stock photos don’t have to come at a high cost. Here is a list of some of our favorite resources for beautiful images.

Unsplash

Gorgeous free stock images updated constantly.

https://unsplash.com/

Negative Space

Beautiful free stock imagery that’s easy to filter through photos sortable by category, copy space position, and color.

https://negativespace.co/

Pixabay

Over 1 million free image and videos with a more “indie” feel to them compared to generic stock images.

https://pixabay.com/

Burst by Shopify

A free resource from Shopify that provides free stock photos for entrepreneurs.

https://burst.shopify.com/

Death to the Stock Photo

Every month, a photo pack of 10 photos of a specific category will be delivered to your inbox

https://deathtothestockphoto.com/

StockSnap.io

High resolution images added weekly.

Canva

Free online image creator with hundreds of templates. (ex. social media cover photos, flyers, business cards, etc.)

https://www.canva.com/

Research

Namemesh

Your domain name needs to be sharp, memorable, and effectively communicate key qualities of your business. Namemesh is a fantastic tool for helping you think outside the box for a fitting domain.

https://www.namemesh.com/

Google Trends

A useful tool for content creation to keep track of what people want to hear about.

https://trends.google.com/trends/

Answer the Public

A free report of what users are searching for on Google and YouTube. (Also, they have a pretty awesome home page…)

https://answerthepublic.com/

Dribbble

Browse popular designs from all of the top designers.

https://dribbble.com/

Google Keyword Planner

Make decisions about which keywords are best for our business by tracking competition and search volume of specific search terms. (Must have a Google AdWords account set up)

https://adwords.google.com

Productivity

Here are a few tools that will skyrocket your productivity. I’ve compiled a few of the best tools to save you time and manage your work more effectively.

Trello

Highly customizable task management app that allows you to create virtual bulletin boards for todo lists, tasks, notes and anything you can imagine.

https://trello.com/

HelloBonsai

Simple clean invoicing and contract system with awesome customer support.

https://www.hellobonsai.com/

Boomerang

Have a bright idea at midnight and don’t want to blow up everyones devices? Boomerang is a Gmail plugin that enables you to schedule emails to be sent at a later time, and automatically sends them off.

http://www.boomeranggmail.com/

Unroll.me

Amazing free service that allows you to unsubscribe from email lists you don’t want to be on, and rolls up the rest into a daily summary of all your subscriptions.

https://unroll.me

Evernote

Write and organize your notes, photos, and web clippings from any device. This list was made in Evernote!

https://evernote.com/

Web Tools

Compressor.io

Compress your image files to speed up your website!

http://www.compressor.io

Nibbler

Enter the address of any website, and Nibbler will give you a report scoring the website out of 10 for key areas, including accessibility, SEO, social media and technology.

http://nibbler.silktide.com/

Pingdom

Measure load-speed of your website to make sure your users are getting an optimal experience.

https://tools.pingdom.com/

Google Analytics

This free tool is absolutely imperative in helping you determine what is working in your marketing plan, and gain valuable insights about the nature of your web visitors. We install Google Analytics on every website we create, and we make sure to teach you how to use it!

https://analytics.google.com

These are not affiliate links, just a few tools that we use all the time. ❤

--

--