Top 10 Best Logo Design Books of All Time

Arek Dvornechuck
Ebaqdesign™
Published in
7 min readJul 2, 2021
Top 10 Logo Design Books of All Time

Looking for a good book to use as a reference in your logo design process? — Here’s my list of top ten books for logo designers.

If you are searching for the best logo design books that will help you become a design pro, look no further.

Over the years, I’ve purchased and read dozens of books on logo & identity design, so now I can give you my recommendation as to what’s worth adding to your book collection.

What books should I read to learn logo design?

There is a lot to choose from, but I narrowed it down to the titles I found most valuable for their content.

After reading countless of books, I have compiled my list of the top 10 books that every logo designer should read.

Many of these books are good for those who are just starting out in the field, as well as designers who have years of experience under their belts.

These books will help you create better logos and brand identities by providing you with some great tips and advice from top logo design experts.

Please note: as an Amazon Associate I earn from qualifying purchases, at no extra cost to you.

If you’re looking for video content on logo design, check out my review of the Top 10 Logo Design Courses Online.

PS. Also, check out my other article where I feature Top 10 Branding Books of All Time.

Must-have books for logo designers

Books are great resources not just for education, but also for inspiration to create original logo designs.

I highly recommend the “Logo Design Love” book.

Many of the books I review below provide a mix of graphic design tips, and fundamental concepts as well as a compilation of great logo design examples.

Whenever another designer asks me for recommendations, I tell them to read Logo Design Love, Designing Brand Identity, and Identity Designed first.

The rest of the books in this list are great resources as well and they’ve helped me during those times when I needed a bit of inspiration.

1. Logo Design Love

If you were to read just one book about the logo design process, I recommend Logo Design Love by David Airey.

A must-have book to learn professional logo design.

Learn about quality logo design with the 31 useful design tips explored in this wonderful book.

I’ve read Logo Design Love from cover to cover, and I consider it one of the best resources for anyone who wants to learn about branding.

This book guides you through the process of creating a successful, professional logo by taking you from the very first idea in your sketchbook to its final print form.

It breaks the subject down into simple, basic concepts that novice designers can follow step-by-step and teaches how to compare logo designs to determine which one is better.

This book also emphasizes the best ways to use logo design to represent your brand and even provides tips on how to work with clients to create their ideal logos.

If you’re new to the industry, you may find insider stories and practical, actionable tips invaluable.

Overall, the Logo Design Love book will help you create iconic logos that stand the test of time.

Buy Logo Design Love on Amazon

2. Designing Brand Identity

Whether you’re a design student or a seasoned veteran of the industry, this should have a staple on your bookshelf.

A comprehensive, but easy-to-use guide for brand identity designers.

It covers topics from initial strategy to the launch of a successful brand, which is perfect for entrepreneurs and independent designers as well.

Designing Brand Identity by Alina Wheeler covers the fundamentals of branding, starting with brand development and ending with the implementation of logos on different applications.

It breaks down the topic of branding into three sections: fundamentals of branding, the basic process, and real-world cases.

Basics of design are covered along with detailed case studies, making it one of the best books for graphic design students.

The first part gives readers a good foundation on logo design concepts so they can use the rest of the book effectively.

Wheeler also takes you through the process of branding from research to launch and then covers the industry’s best practices.

Buy Designing Brand Identity on Amazon

3. Identity Designed

If you’re looking for one of the best books for design students, this is one of the most valuable resources I can recommend.

A compilation of case studies from top design studios.

The book teaches working designers how to collaborate with clients and provide service that goes beyond their expectations.

Identity Designed expands on the basics of logo design and goes over the history of branding, from its early stages to contemporary practices.

The book, by itself, is beautifully designed; it provides great examples on how to implement cohesive branding throughout different elements of your business.

The author takes case studies and analyzes them so that the reader can follow the trajectories of successful branding strategies.

It guides you on how to conduct research, as well as use what you find to generate ideas, create strategies, and improve your business.

David highlights leading designers and firms in the brand design arena to explain how a good design lays the framework for a good business.

Identity Designed is a great book for already practicing designers to get more specific tips on how to produce quality design work.

Buy Identity Designed on Amazon

4. Identity

Identity delves into the process of leading design firm Chermayeff & Geismar & Haviv, (the studio I worked at) which is responsible for some of the most iconic logos of our time.

This book is like taking a masterclass in logo & identity design.

This is essentially a compilation of the firm’s 60 years of work, highlighting the most striking, memorable logos in many major industries.

This book serves as an encyclopedia; it’s a comprehensive look at how the industry at-large tackles brand identity projects.

As a designer, I appreciated seeing the evolution of the brand identities of some of the biggest companies in the world.

This book takes you from the inception of these logos and shows you how they changed according to the styles of the time.

Aside from being educational, this book is visually stunning, providing rich images and illustrations that are sure to inspire you to create your own logos.

The way this book is crafted is a testament to the firm’s legacy in branding and design.

Overall, the Identity book is a must-have for anyone working in the logo design space.

Buy Identity on Amazon

5. Logo Modernism

Logo Modernism is an interesting book that includes 6,000 trademarks from 1940 to 1980, diving into how modernist ideals paved the way for corporate identity as we know it today.

How modernism influenced the way corporations use branding.

This comprehensive resource teaches form and style, and its chapters are organized into simple categories: Geometric, Effect, and Typographic.

This book goes over case studies that provide useful examples of effective logo design and branding.

When I was looking for a book that would inspire my creativity, this one was the one most recommended to me by other designers.

It pares logos down to their most basic shapes and is a treasure trove for logo designers in need of some quick inspiration.

Logo Modernism is organized in a way that helps designers browse different styles of logos to fuel their creative process.

This is one of the best books for logo designers, because of the many great logo examples that can help you brainstorm designs for your clients.

Buy Logo Modernism on Amazon

Continue reading this article on my blog at: https://www.ebaqdesign.com/blog/logo-design-books#6

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