Top 10 Brand Strategy Agencies in NYC

Arek Dvornechuck
Ebaqdesign™
Published in
6 min readJun 20, 2021

Are you looking for a brand strategy agency in New York that will help you scale your business to its maximum potential with effective branding?

As your business competes in the marketplace, you must develop a brand strategy that will allow you to stand out and build a solid foundation for growth.

With a solid strategy, you can position your brand for success in 2021.

To do this, you will need to run branding exercises and define your brand both internally and externally, which is quite complicated to do on your own.

Now this is where brand strategy focused agencies come in, because their strategic approach can help companies grow and expand.

Rebranding and brand creation are the services offered by these agencies.

Which means they can turn your business into a remarkable brand to help you achieve your business goals.

A solid brand strategy will not only give you clarity on the direction your brand should take, but it will also help you be more efficient and effective with your marketing dollars.

So if you want to position your brand better to your target market and make the most out of marketing — then you should consider developing a solid brand strategy.

To help you find the right company to do that for you, I’ve listed 10 best brand strategy agencies in New York.

How To Choose A Brand Strategy Agency?

New York has no shortage of independent agencies and consultants who offer brand strategy services.

With so many agencies in NY, it might be hard to pick the right one.

Nonetheless, I have prepared three basic criteria to help you to choose the best one for you.

Here are the reasons why you should consider when hiring a brand strategy consultancy in New York.

Keep in mind 3As when selecting the right agency:

  1. Availability (Are they available to work with you now?)
  2. Affordability (Do they operate within your budget range?)
  3. Attainability (Are they capable of helping you achieve your goals?)

At the end of the day the choice is really up to you.

However, having some criteria will help you stay focused in your research.

Ultimately, what agency you hire will depend on what you need and which one you like the most.

1. Crafted

It is a leading digital agency in New York City that designs beautiful websites and native apps for startups and fortune 100 brands.

At Crafted we make digital beautiful.

Crafted is a creative brand strategy agency dedicated to providing digital solutions.

They mostly aim to enhance your brand design, digital reach, and costumer loyalty.

Plus, they claim to be a brand-first creative agency because all of their solutions begin with brand research.

Moreover, everything they do is planned to enhance and complement the brand they are working with.

In their work, they are always searching for new and innovative things by focusing on creative storytelling.

Here are some of the clients that Crafted has worked with: New York Times, Tishman Speyer, and Revolt TV.

Location: 450 Lexington Avenue, New York, NY 10017
Contact: 347–435–2269
Minimum Project Size: $25,000+
Average Hourly Rate: $100-$149
Employees: 10–49
Founded: 2011

Visit Crafted website

2. DeSantis Breindel

DeSantis Breindel is the top branding strategy agency for B2B companies in New York.

At DeSantis we aim to build brands that drive change.

They create engaging customer experiences, motivate employees, and inspire investors through research, strategy, design and branding.

As a brand development agency, they assist brands in finding their unique voices to make a difference.

They have successfully helped many companies that strive to improve their brand strategy and brand identity.

Most importantly, they work with clients to develop and execute a plan that produces measurable results.

Here are some of the clients that they have worked with: Verifone, ICF, and Lathrop Gage.

Minimum Project Size: $75,000+
Contact: 212–994–7680
Average Hourly Rate: $200-$300
Employees: 10–49
Founded: 2002
Location: 30 W. 21st Street, New York, NY 10010

Visit DeSantis Breindel website

3. C42D

C42D provides you with everything you need — from research and strategy to positioning, design, and development.

C42D is known for working with unicorn startups.

This agency claims to have successfully created a bulletproof strategic process based on their years of experience.

Moreover, they always aim to bring out the best in your brand and build its presence in the marketplace.

Building a brand that customers love is very challenging, but it becomes easier with the help of a branding strategy agency like C42D.

They will guide you through the entire process of finding and executing your unique magic.

Here are some of the clients that they have worked with: Kindbody, YouTube, and Shazam.

Minimum Project Size: $25,000+
Average Hourly Rate: $150-$199
Employees: 2–9
Founded: 2010
Location: 315 W 36th St, New York City, New York 10018

Visit C42D website

4. BrandTuitive

BrandTuitive will manage to make your brand the “Movie in the Mind” of your customers.

BrandTuitive specializes in boosting your brand profile.

They have helped brands both large and small to achieve business results by improving their brand design.

In most cases, they demonstrate excellent results and performance by implementing an effective branding strategy within their teams.

Furthermore, they will use this analysis to help you become the one and only brand that satisfies what your clients desire.

The main goal of this brand marketing agency is to understand your customers’ needs.

Here are some of the clients that they have worked with: Nespresso, Economist Magazine, and Simply Wine.

Minimum Project Size: $75,000+
Average Hourly Rate: $200-$300
Employees: 10–49
Founded: 2010
Location: 275 Madisons Ave., Suite 1700, New York, NY 10016

Visit BrandTuitive website

5. Starfish

Starfish is a branding and creative communications agency founded on the belief that the brand experience is the brand.

Starfish believes that the brand experience makes the brand.

They create all of the expressions of a brand, so that they are in sync with the customer interactions.

To achieve an extraordinary level of brand integration, they employ proprietary methodologies to develop a sound brand strategy.

For them, when it comes to creating satisfying customer experiences, a distinctive and compelling brand is necessary.

They can change people’s perceptions with brands by aligning their core ideas to marketing communication, internal culture, product/service offering, and operations.

Here are some of the clients that they have worked with: PwC, Vornado, and Weight Watchers.

Minimum Project Size: $25,000+
Average Hourly Rate: $150-$199
Employees: 10–49
Founded: 2002
Location: 32 West 22nd Street, 3rd Floor, New York, NY 10010

Visit Starfish website

Continue reading this article on my blog at: https://www.ebaqdesign.com/blog/brand-strategy-agencies#6

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