Top 50 Style Guide Templates To Download In 2021

Arek Dvornechuck
Ebaqdesign™
Published in
7 min readJun 29, 2021

Find a style guide template that you like and customize it for your brand to save time (and money) on creating your document from scratch.

When it comes to branding, we all know that consistency is key, but in order to achieve that you need a solid style guide.

This is especially true when you create a lot of branded content or work with many designers.

However — there’s a problem:

Creating a style guide can take a really long time — often long weeks or even months!

That’s why it’s helpful to jump start your style guide creation with a great, design-ready template.

Thing about it — you have to figure out what to include, then lay out the content, design the book, write descriptions and annotations — the process can be very time consuming.

Save yourself time and effort by customizing one of the templates from my list that fits your needs best.

Whether you’re looking for an InDesign, Photoshop, illustrator, Keynote, Powerpoint or even a GoogleSlides template — I got you covered.

Looking to creating a simple style guide or a comprehensive brand guidelines? In landscape or portrait orientation?

No matter what your preferences are, I include on my list something for everyone.

At the same time I also make sure that all templates are well designed.

Check out my list of 50+ best style guide templates to download in 2021.

PS. If you want to learn how to create a style guide — check out my YouTube video.

I organized them into 10 categories that feature top 5 templates in each one — making it a list of 50 templates total.

1. One-Page Style Guide Templates

In the first category I feature just simple one-page templates, also called brand boards or style sheets — they will get you started with the basics.

A good brand board is an absolute must-have for any designer!

They simply show your client every element of their brand — all nicely presented on a single page document.

Brand boards are important because they help convey brand attributes, personality, and style at a glance.

When you view style sheets you can see every element of a brand on a single document — that’s what makes it easy to access and use.

They simply help designers (and your client) maintain a unified visual identity across the board: from colors, to logo do’s and dont’s to typography and more.

Top 5 Best One-Page Style Guide Templates:

  1. Brand Style Sheet Template
  2. Brand Board Builder Template
  3. Brand Mood Board & Style Tile Pack
  4. One Page Personal Brand Style Guide
  5. Branding Mood Board Template

Single page guidelines are very convenient as they literally show everything on one page for the ease of use.

Download one-page style guide templates

2. Logo & Identity Style Guide Templates

In the second category I feature a bit more detailed logo & identity guideline templates that consist of more than just one page.

A solid logo & identity guidelines will take your designer career to the next level.

They include about two dozen of pages that cover everything from the logo mark, to alternative graphics, color scheme, typography, layout and much more.

They’re much more detailed that style sheets and will definitely help you provide more value.

However, if you don’t need certain elements — you can just delete pages or move things around and customize it for your specific needs.

If you’re commissioned to design a logo and want to add more value to the project, providing an accompanying set of brand identity guidelines is the way to go.

Top 5 Best Logo & Identity Style Guide Templates

  1. Logo Guidelines Template
  2. Logo Style Guide Template
  3. Logo & Brand Board Template for Canva
  4. Logo & Branding Usage Guidelines
  5. Logo Colour and File Usage Template

Use these minimalist templates, replace the content with your own and either print or save it as a pdf for the client.

Download Logo & Identity Style Guide Templates

3. Professional Style Guide Templates

If you’re looking for a style guide template that looks even more professional and a bit more sophisticated — here’s the list for you.

If you consider yourself a pro — focus on getting a professional-looking template.

Design agencies and experienced designers will use only the most professional-looking style guide templates to deliver work to their clients (as they want to look professional themselves).

These templates cover all aspects of brand design including: logo, colors, fonts, photography, web design, social media, stationery, packaging and more.

They’re much more comprehensive that previously mention templates, so if you’re going for that pro look — here’s the list for you.

They also come in many different file formats: Photoshop, InDesign and Illustrator CC so that you can choose whichever you prefer.

Top 5 Most Professional Style Guide Templates

  1. Minimalist Brand Identity Guide
  2. Printable Style Guide
  3. Clean Brand Guidelines
  4. Landscape Brand Guidelines
  5. Branding Presentation Template Sketch

If you looking for a professional template, any of the templates above could be your option.

The templates on this list consist of about 40 pages each — they’re pixel perfect, with consistent style and usable copy that covers all brand assets.

Download Professional Style Guide Templates

4. Comprehensive Brand Book Templates

If none of the above templates are quite up to your liking — check out this list of the most comprehensive style guide templates I could find on the internet.

For top designers and experts — check out the all-inclusive brand book templates.

This is the ultimate selection of complete brand standard templates & kits — fresh and clean design with all things covered.

This list consists of all-inclusive templates that cover all necessary sections and often go beyond just graphics, including also strategy (mission, vision, personality, tone of voice etc.).

Of course they also cover all aspects of visual branding like: your logo, typography, colors, imagery, composition, illustrations, animations, packaging, web design, icons and more.

They might be a bit pricy, but they often come with full money-back guarantee and future updates for free.

Top 5 Most Comprehensive Brand Book Templates

  1. Comprehensive Brand Guidelines Kit
  2. Brand Standards Template
  3. Brand Book & Style Guide Template
  4. Elegant Brand Guidelines
  5. Minimalist Brand Style Guide

Overall, they’re very extensive yet still easily editable — just drop in your own images, fix some text, and it’s ready!

Download Comprehensive Brand Book Templates

5. InDesign Style Guide Templates

You can use different applications to create your style guide, but InDesign templates are the most common.

Opt for Adobe InDesign to create a solid, multipage style guide.

InDesign is the best choice to design and publish multipage documents containing text, vectors, and images — this makes it a perfect software to design your guidelines.

These templates use master pages, paragraph styles, gird system, color swatches and other helpful tools to make your design process fast and enjoyable.

When using InDesign, everything can be easily be changed in one location (globally) and you can instantly publish your document to the cloud or export as a PDF.

All of these templates come with InDesign files (.INDD) — just drop in your own vectors, images and texts and you’re good to go.

Top 5 Best InDesign Style Guide Templates

  1. Brand Style Guide InDesign Template
  2. InDesign Brand Style Guidelines
  3. Brand Book InDesign Template
  4. Clean Style Guide InDesign
  5. Minimalist Identity Guidelines InDesign

I recommend all designers to use InDesign to create their style guides, but if you’re not familiar with it — below I feature templates for other Adobe CC apps like Illustrator and Photoshop.

Download InDesign Style Guide Templates

Continue reading this article on my blog at: https://www.ebaqdesign.com/blog/style-guide-templates#6

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