As an online store owner, you are most definitely aware of the necessity of a blog for your site, but you have to admit, blogging can get a bit challenging at times, especially the part where you have to come up with the next topic that will engage and provide value to your customers and readers.
You could have been blogging for some time now, and you think and feel that your brain can’t crank out anymore ideas for your online store’s blog. Many online store owners experience this, too, and often times, they result to writing reviews for their products. This is not such a bad idea, but you can’t write product reviews all the time. You need something much more engaging than a bullet point list of the benefits of your product or service, and writing a featured article about your “Customer of the Month” may just be what you need.