What is SWAT Analysis 

Definition and Examples of SWAT Analysis


SWOT analysis (Strengths-Weaknesses-Opportunities-Threats) is a structured planning method used to evaluate the strengths, weaknesses, opportunities, and threats involved in a project or in a business venture. This analysis method is used for almost 50 years by any company or individual aiming to get successful in business life. It lets the entrepreneurs get a perspective about available business ideas, the market and the business models while offering a detailed overview for potential opportunities in business sector.

Now, I prefer to continue writing this article not with complex theories but clear examples. Suppose you have built up a vertical ecommerce website based on fashion, what to expect in this entrepreneurship?

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Source: Shopio Ecommerce Blog