How IT Resellers can Boost their Revenue by Incorporating an eCommerce Platform?
Let’s accept the fact that eCommerce is here to stay for a long time. Taking your IT reseller business online is no longer an option but an indispensable thing. Resellers of all sizes have shut down their offline operations and started their own website for conducting business transactions.
If you want to survive, and stay competitive and relevant in the IT industry, you must use an eCommerce platform and build your shopping site. Today, IT resellers don’t require too many resources to take their business online. It’s easy and affordable due to the advent of cloud-based solutions that are easily available in the market.
The platform with the right features will enable you to take the plunge into new markets and establish a thriving business. For instance, the one designed for a global audience comes with features like multi-currency and multilingual which will allow you to expand your business to new territories.
Here’s how eCommerce Platform will help IT Resellers Succeed
Generate More Revenue
Launching your own eCommerce website using an appropriate platform is an excellent opportunity to sell more. With most prospective clients taking the online route, you will require minimal effort to increase your customer base and grow your business. An online store with an effective website design, and that is easy to use can go a long way in building long-term business relationships with your buyers.
Customers are well aware of the convenience of online shopping, hence you can expect great success for your reseller business. Having an online store makes it easy to acquire new customers which is difficult with offline operations. The easy ordering process means customers will keep coming back and can instantly quell the problem of lost sales.
Seamless Integration
Automating the different business processes is the most important advantage that IT resellers can reap by choosing a robust eCommerce platform. The platform with its seamless integration capabilities will save you from manually entering data in every system.
As your business needs evolve, you might use third-party software like CRM and ERP to make your processes more efficient. You can easily connect this platform to these systems and automate your time-consuming processes associated with data transfer. It ensures the automated free flow of data between business applications. You can easily sync data without dealing with frustrating manual errors.
Exceptional User Experience
If you have picked a mobile-friendly eCommerce platform, you will be able to provide an amazing shopping experience irrespective of the device your consumers are using. It will allow your consumers to access your store and place orders right from their mobile devices. With each passing day, the volume of mobile users is getting bigger, so having a responsive store will definitely attract a huge customer base and subsequently expand your revenue.
Promote your Business Better
You have a competitive advantage if your business is taken to the web. Several studies have shown that marketing your business through the Internet is very effective. IT resellers have to just employ the right marketing tactics, and customers will keep pouring in and boost your revenue.
The right eCommerce for VARs will give you the capability to create SEO-focused websites which will ensure that your reseller business is more visible on various search engines. You can also use social media platforms to direct more visitors to your website.
Save Time during Quote Creation
A business management software developed specifically for IT resellers comes with a quoting module as well. The module is helpful for quickly creating quotes of IT products. It speeds up the quoting process even if they are selling complex products. Complex quoting requirements can be completed in just a few minutes.
Quoting through manual methods is a slow process and it can take longer to close a deal. The software provides an ideal way to handle your quoting process as it removes all the bottlenecks, allowing you to generate quotes faster, in turn shortening the sales cycle.
Effortless Order Fulfillment
eCommerce platforms available for resellers can easily connect with distributor catalogs. This integration feature makes it easy to procure products. With distributors usually offering dropshipping services, they just have to create a purchase order and send it to the distributor, and the rest is taken care of. Dropshipping ensures cost savings and an increase in revenue.
Conclusion
An eCommerce platform for IT resellers acts like a business automation tool that can contribute to increasing profits. It will enable them to manage their website as well as other operations like marketing, quoting, and sales effortlessly. Setting up an awesome online store is the best tactic IT resellers could use to reach their revenue goals.
By adopting the right marketing strategies they can increase their eCommerce sales and make their business sustainable. With SaaS-based eCommerce platforms readily available, it is not at all difficult to establish an online presence and effectively grow sales. Without having to worry about the cost of maintenance, they can improve their bottom line easily.
