Steam up your winter seasonal sale
Are you an Ecommerce Entrepreneur ?
Running a E-commerce store puts you in an advantageous position when compared to many other brick and mortar businesses. People are desperate to purchase products which are easier for them to get accessed too.
For Example : when people are in a busy schedule and do not have time to get into every stores and check every product for buying, they expect an easy access to everything in handy , like Amazon (marketplaces which displays every product, an e-store with multiple product) this makes their work easier and get on with other chores.
How to compete against your competitor –
Unfortunately, people don’t need your E-commerce store, but your job is to make people feel that your E-commerce store offers the best deals, the best customer service and the best product. Increasing sales in an E-commerce store requires you to step back and essentially look at the store from an aerial view to see how you can run the operation even better.
So how to Steam up your winter seasonal sale –
A strong online sales season can make the whole year a success, while a weak holiday sales season can spell disaster.
The holidays are no easy time of year for online stores. While some sit it out entirely, the vast majority of online brands look to the holidays as a final year-end cap on revenue.
And often, Black Friday to Cyber Monday can make or break a business’s entire fiscal forecast.
Whether it’s a rush of leaf-peeping tourists in autumn or a fast-ringing register during the December holidays, seasonal businesses are often faced with the challenge of generating a year’s revenue in just a few months.
First decide what to sell online this winter –
Back in the 1980’s, Walmart’s founder, Sam Walton was arrested for crawling around stores. He later told a friend he was measuring the spaces between product shelves to determine how his competitors displayed their products.
At the time, Walmart was making $400M+ in sales, but Walton knew that there was more he could earn if only he could master the approaches his competitors were using to sell their products.
When you browse other stores, look at their offerings, best selling lists, and promoted products. Browse frequently and stay updated to Online Best Selling Products.
Second decide when and how to promote your online store to reach it’s peak –
Run Promotional Offers –
Nearly every Ecommerce platform gives you the option to hold sales using a promotional code.Make sure you are scheduling in your offers, deals, and sales
Hold Contests on Social Media –
Contests are a great way to promote your online store, but they need time and planning — and you need to make sure you stay on the right side of the rules on the social channels you plan to promote on.
Blogging is the best niche for getting the word out –
Currently blogging is one of the leading marketing place online, where you can find thousands contents related to your product. Get in contact with guest bloggers to create attractive contents and generate backlinks for your store. Backlinks are the major reason for a website reach among people.
Create Video with Vloggers –
Vloggers are major marketers in online community for the ones who prefer to watch a video than reading a content. Vloggers with certain amount of subscribers can make your product reach millions of people with a single video.
Vloggers and Bloggers are the permanent traffic providing niches you could hold on, than spending/pouring money in ads.
Third decide where to sell your product –
Other than your store, consider selling in multiple marketplace which enhances your product visibility, acquire new customers and increase in your revenue growth.
Where you sell is important in online selling, you may either have a Shopify Store, Magento Store, Bigcommerce Store or even sell in your own website. These steps will help you increase your seasonal sale and as well as gets you a benchmark in online selling.
Best Of Luck with your Online Selling