In it together: opportunities in a distanced world
Economist Events continues to bring the rigour of informed analysis and intelligent debate that The Economist is known for to life, virtually
Events are a key part of any organisation’s marketing and branding campaigns. With the shift to a virtual world, Economist Events can bring all the knowledge and insight from in-person events to an online setting.
Economist Events brings the rigour of informed analysis and intelligent debate that The Economist is known for to life in international forums. We host over 80 events annually on topics that convene world-class thought leaders on a range of strategic business issues.
Historically, companies that continued to invest in brand messaging and outreach during hard times were the ones that remained strong.
“At Economist Events we have a rich history and years of experience in building bespoke, cross-platform, virtual events so we are well-placed to continue our work amid the current global situation. With our expertise, technology and established contacts with world-class thought leaders, we can easily meet any brand requirements to bring to life intelligent and international debates that continue to engage your audiences.”
- Tim Headley, Global Head of Marketing, The Economist Events
We offer a range of options to help you be visual and useful, to the audience you want to meet, in these unprecedented times. Each of the following opportunities can be shaped to meet your specific needs:
- Webinar: We will curate and host an online panel discussion to engage your existing partners and future prospects, helping them better understand the forces that are shaping the world right now. You will be able to reach an exclusive audience, share your expertise, start a conversation and forge new relationships.
- Industry roundtable: We can offer an expertly curated virtual roundtable, bringing together a group of industry leaders, policy makers, academics and your brand’s experts. This discussion, led by our moderator, will facilitate sharing valuable information and help participants make better-informed decisions, while positioning your brand as a thought leader in a given field.
- Fireside chat: The fireside chat format is a unique opportunity for any executive to take centre stage together with an Economist Group editor and connect with their workforce, customers, the media or investors. The conversation, based on original insights, data and forecasting by The Economist Group, will focus on one emerging global trend and will help your audience gain better understanding of that topic quickly and efficiently, while bringing your own leadership’s insights to the fore.
- Presentation of sponsored EIU research: Our virtual presentation format allows you to not only broaden the reach of your EIU research investment, but also foster engagement with those insights, positioning your brand as the convenor of that conversation. Virtual presentations of sponsored EIU reports are delivered by an EIU editor to a carefully selected group of business leaders and experts and followed by a live Q&A chat.
For information on how we can create a custom opportunity for your brand, please email ClientMarketing@economist.com or contact your Economist Group account representative.
Our next event is the General Counsel Insight Hour webinar: Lessons Learned From The Executive Crisis And Business Continuity Team
Taking place on 28 April, the panel includes:
- Clare Wardle, General Counsel & Company Secretary at Coca-Cola European Partners
- Andreas Bohrer, Group General Counsel and Company Secretary at Lonza Group AG
- William Deckelman, Executive Vice-President and General Counsel, DXC Technology
- Moderator: Andrew Palmer, Executive editor, The Economist
To discuss sponsorship opportunities for this particular event, please contact: Maria Sonni-Ali on mariasonniali@economist.com
