Sep 19, 2018
3 min read
Report: Smart Appliance Consumer Awareness
Research shows that where it comes to building a smart home, we like the idea but actually know very little about it.
As far as smartphones are concerned, it’s probably safe to assume that most US consumers can explain what it is and what it’s capable of doing — indeed, figures from YouGov Profiles show that about 4 in 5 Americans own one.
