How can your business make a difference?

CSR without breaking the bank.

By 2020, you may have to carry your own washable, custom-made straw to starbucks because they won’t be providing any.

Starbucks is the largest company yet to undertake the green initiative and it looks GOOD on them. Making greener, sustainable policies doesn’t mean printing out dozens of expensive flyers on spreading awareness on the issue. It can be a simple change like reducing use of plastics, waste segregation, getting rid of the printer and going digital or introducing a recycling program within your organization.

The choices you make today, effect the brand you become tomorrow. So get creative and build your next campaign focusing on your corporate social responsibility.