Informed choice is the best choice. How Eligma’s AI will ‘read’ products and help you find the best deal

GoCrypto
GoCrypto Blog
Published in
3 min readMay 2, 2018

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Do you remember the purchase of your current box of cereal? Chances are that you don’t. What about the purchase of your current car or washing machine? Of course you do! How could one forget all those decisions and info gathering? The higher the price of a product and/or the greater the desire for a specific quality (e.g. low-cost maintenance), the more active we tend to be in the purchase process.

In case of major buys, which are often technical in nature, the average buyer strives to be well-informed. We invest a lot of research time, and eventually become very clear about the specifications that we would like the product to have. In this, the Internet is a major source of information, and often the preferred source of the item. After knowing all the specifications, a tiring comparison on numerous selling sites used to be the next step. The AI of the Eligma e-commerce platform, however, aims to introduce some fundamental changes, and offer you a hand in finding the very best deal. It will do this in two interconnected ways: with the speed and broadness of its smart mega-search, and with the precision of its trained machine learning algorithms searching precisely for the specifications that you may require.

Eligma’s AI helps find the 100% match

‘The best deal’ may mean different things in cases of different customers and products. Sometimes, the best deal means ALL the specifications that we enter — all the criteria on our search engine list. We may need an item to be in a certain area or by the brand that we are loyal to. In this case, Eligma’s AI will search millions of online products in a just few seconds to find a 100% match. The broadness of this discovery is very good news, especially on the second-hand market, which has traditionally been known as a business where one simply has to compromise because items with all of one’s specifications do not tend to be available. Eligma’s comprehensive AI discovery, however, definitely aims to call that into question. You might be able to get that exact car colour after all!

Eligma’s AI helps ‘brand-budget’

The tech field is the fastest developing domain on planet Earth. Items like phones, computers, white goods and cameras develop faster than we humans can possibly keep up with. Here is where AI comes in — due to its ability to scan and remember vast amounts of information. With partners like Microsoft and IceCat, Eligma’s AI is getting ‘trained’ in a variety of areas with huge amounts of data about products and their specifications.

With its 100% match ability, Eligma’s smart discovery will have no problem finding the exact match for your product. We will definitely find that (insert brand) phone for you! Many customers today, however, want a bit of advice in terms of smart buys and budgeting. If there is no particular brand that you may require, Eligma’s AI, trained with vast databases, may find you an 86% match of the latest premium brand phone — with all the specifications that you want except for the same brand. These percentage calculations offered by Eligma’s AI will act as indicators of the price-quality ratio without brand equity — “the incremental utility of value added to the product by its brand name.” Either with premium brands or with brand-budgeting, every customer deserves to get precisely what they are looking for — by means of smart, precise and fast discovery. Happy shopping with AI!

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