Celebrating the Great Outdoors encore

Helping to set the tone for a great party for a great cause.

The National Fish & Wildlife Foundation (NFWF) held its annual East Coast fundraising event in Greenwich, Connecticut on September 25, 2010. Celebrating the Great Outdoors is the third NFWF fundraiser Elixir has worked on, having developed materials for both the 2009 and 2010 successful West Coast fundraising events in San Francisco.

Elixir designed the Celebrating the Great Outdoors event mark, stationery, save-the-date, apparel, invitation, tickets and program. Most pieces featured photography by Andrew Zuckerman.

Via grants to myriad organizations, NFWF has funded conservation projects in all 50 states and around the world. Over the past 26 years, NFWF’s environmental stewardship has earned it a reputation as a global conservation leader. Currently, the organization is on the front lines in the Gulf of Mexico, working to reduce losses and increase reproduction among threatened species.

Unfolded, the invitation measures 15.5″ x 23.125″. It was printed on recycled newsprint in San Francisco by Oscar Printing Company.

CBS Evening News Anchor Katie Couric was the host for the evening, which included included a BBQ dinner, live auction, fireworks and a range of outdoor activities-from archery to zipline-including an ATV obstacle course, hot air balloon rides, ropes challenge course, trout fishing pond, leap of faith, and target shooting.

Originally published at www.elixirdesign.com