How Outsourcing App Development Can Benefit Your Business

EL Passion
EL Passion Blog
Published in
3 min readNov 26, 2014

Creating a successful app is no easy feat. If you’ve come up with a killer app idea that can disrupt present solutions, you’ll still have to brand it, market it and build it in the first place.

Building the app itself might be tricky. You’ll need to make sure core functionalities are implemented well, bug free. It’s a process of trial and error that might prove difficult for some.

Yet, sometimes it might be wiser to consider outsourcing app development. In doing this your business can stay on track on the road to success.

Outsourcing development might make your app far better than you have ever imagined

Outsourcing Is Useful for Non-Technical Product Owners

One of the biggest reasons for outsourcing app development is if you don’t have any technical experience of your own.

It can take years of training to become a skilled app developer. If you want to get your startup off the ground quickly, taking time to learn programming languages is going to hinder that.

Instead, it makes sense for you to continue working with someone who lives, breathes and loves app development — like us here at EL Passion.

This will save you the headache of learning the whole process of app development and design.

Save Time and Money

As a result of outsourcing app development you’ll save both and time and money too. If the outsourced app developers use Agile software development (like we do) then you’ll find yourself with an MVP (Minimum Viable Product) in a couple of months.

This is so important because the longer you wait to enter the market, the longer your competitors have to fill the gap.

If your app solves a problem in your niche or helps with a need, taking the time to develop in-house could see your potential user base look elsewhere. That’s money down the drain that could’ve been saved.

Focus on Sales and Marketing

Furthermore, outsourcing app development frees up your time and allows you to focus on other aspects of the app launch.

Maybe you need to put time into marketing the app, working with clients or existing customers. Or create new partnerships that will boost sales. These things are as vital to your app’s success as the developing of the app itself.

All aspects of your business can’t be prioritized if you have to to put focus on app development. By placing your idea in the hands of a highly skilled development team can give you more time to work on your business.

Agile App Development

It’s likely that not everyone employed at your startup will have experience in app development.

An outsourced Agile development team is self-organizing and cross-functional, working day-to-day in weekly sprints on the input you put as a product owner. With experienced developers at hand, you will be able to quickly test your MVP and continue pursing the idea, pivot if necessary or exit early.

People who are not familiar with development techniques, frameworks and methodologies will not be able to employ these things when crafting your app. Ultimately, outsourcing development might make your app far better than you have ever imagined.

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EL Passion
EL Passion Blog

The team you want to design and develop your app with.