CREATIVE MARKETING

How to get your customers to advertise your brand for you

3 steps to go viral via your customers

Recently when I went into the bathroom at work, I spotted a pink, bubble wrap makeup pouch on the counter. My mind jumped immediately to the creator of this bubble wrapper pouch, cosmetics unicorn Glossier. I wondered which Glossier products my coworker uses, and if I should give them a try.

This isn’t the first time I have seen Glossier’s pink bubble wrapper bag being reused. And every…

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