Which User Research Method Is Best for Mobile Apps?

Sofia Quintero
Apr 16 · 6 min read

What Types of Qualitative Research Methods Are Well Suited for Mobile Apps?

Before we dive into the strengths and weaknesses of each research method, let’s take a moment to outline each of the three methods we’ll be looking at:

  • Laboratory studies: Lab studies allow user researchers to observe a user interacting with an application in a carefully monitored laboratory environment. Researchers might ask users to perform specific tasks using an app but can also simply observe how participants use an app on their own.
  • Observational studies: Similar in structure to laboratory studies, observational studies also involve directly monitoring research participants as they use an application. What makes observational studies distinct from their lab counterparts is that participants are often recorded as part of an observational study for further review and comparison purposes.

Mobile App User Research: Journal Studies

When it comes to conducting qualitative user research, journal studies can be immensely valuable.

Mobile App User Research: Laboratory Studies

Many user researchers love conducting lab studies, and for good reason.

Mobile App User Research: Observational Studies

Similar to journal studies, observational studies also seek to answer questions about when and how users engage with an application. The primary difference between the two methodologies is that observational studies are typically recorded for further analysis.

Which User Research Method Is Best Suited for Mobile Apps?

So, which of these three qualitative user-research methodologies should you use when developing your next mobile application?

Hungry for Insight

A community for product people leading change

Sofia Quintero

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Founder and CEO at https://getenjoyhq.com/

Hungry for Insight

A community for product people leading change