Enrique Dans
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Enrique Dans

(IMAGE: El País homepage, January 2020)

Advertising and the normalization of the abnormal

Look at the picture that illustrates this entry. Take a good look, please. In fact, click the next link to see it in its full glory and with no red layer: it is the home page of El País, long considered Spain’s newspaper of record, from a couple of days ago. But it is so crammed with advertising that reading the news is practically impossible: an advertising campaign occupies both margins of the page, a…




On the effects of technology and innovation on people, companies and society (writing in Spanish at enriquedans.com since 2003)

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Enrique Dans

Enrique Dans

Professor of Innovation at IE Business School and blogger at enriquedans.com

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