Enrique Dans
Published in

Enrique Dans

Does it make sense to pay people not to pollute the planet?

IMAGE: The characters CO2 written in the sky with the fumes of a plane
IMAGE: Matthias Heyde — Unsplash

An increasing number of startups are exploring ideas like those outlined by Kim Stanley Robinson in his highly recommended “The Ministry for the Future”, by transforming carbon offsetting into a money-making tool through mechanisms such as cryptocurrencies.

In addition to Klima and Single.Earth, from the United States and Estonia respectively, which I was able…

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Enrique Dans

Enrique Dans

Professor of Innovation at IE Business School and blogger at enriquedans.com