EVs are the new value proposition

Enrique Dans
Enrique Dans
Published in
2 min readJul 14, 2022

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IMAGE: A Canoo electric vehicle painted with Walmart colors and with the Walmart logo on it
IMAGE: Canoo and Walmart

Electric vehicle manufacturer Canoo has announced it is to produce 4,500 delivery vans for retail giant Walmart, with the possibility of extending the number to 10,000.

One of the key terms of the otherwise non-exclusive agreement is that Canoo will not negotiate similar agreements with Walmart’s bête noire, Amazon, which is unlikely, because Amazon uses vans made by another electric vehicle maker, Rivian, in which it has a major investment.

These distribution giants’ commitment to the electrification of their delivery fleets sense in an environment where the pressures for decarbonization are increasing: on the one hand, the sharp rise in fossil fuels makes electric charging a no-brainer, as we owners of electric vehicles will attest to, along with the savings in maintenance.

At the same time, eliminating emissions allows Amazon and Walmart not only to meet their sustainability and decarbonization goals, but also to anticipate the increasingly frequent restrictions imposed by a growing number of cities.

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Enrique Dans
Enrique Dans

Professor of Innovation at IE Business School and blogger (in English here and in Spanish at enriquedans.com)